Nike News

Nike, Lebron James Celebrate Zoom LeBron V

October 30, 2007 – In an inspiring new campaign, LeBron challenges himself and the next generation of basketball players to keep working to be as good as they can be.

Craig Zanon Named VP and GM of Global Basketball

July 11, 2007 –

Nike and Foot Locker To Launch New Basketball Retail Experience

May 22, 2007 –

Nike Launching New System of Dress Basketball Uniforms

March 06, 2007 – The new uniform design, which gives the players a more tailored look on-court, is Nike’s latest apparel innovation.

Marketing Campaign Debuts Air Force 25 and Celebrates Original

January 18, 2007 – Today Nike launches its new marketing campaign, The Second Coming: Our Game, Our Time” to introduce the new statement shoe of Nike Basketball, the Air Force 25, while paying homage to the basketball revolution that Nike started 25 years ago with the Air Force 1.

Air Force 25, the Signature Shoe of Nike Basketball

December 19, 2006 – Based on the original Air Force 1, this modern, sophisticated product evokes the heritage of the Force franchise and Nike Air technology.

Nike Celebrates 25 Years of Air Force 1

December 11, 2006 –

"The Lebrons" Marketing Campaign Returns

October 26, 2006 –

Nike Taps Experienced Company Leaders to Drive Growth

October 04, 2006 – Larry Miller named Vice President and General Manager, Basketball; Peter Ruppe, Vice President and General Manager, Men's Training and Fitness.

Nike announces LeBron James Asia Tour summer 2005

July 07, 2005 –

Paul Pierce celebrates launch of Nike signature kids-only shoe

January 26, 2005 – Boston Celtic standout and NBA All-Star Paul Pierce will make a special guest appearance at NIKETOWN Boston on Sunday, January 31 at 6:00 pm.

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