collaborations
Olivia Kim’s "No Cover" Collection Evokes ‘90s New York Street Fashion
October 17, 2019
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Kim maintains the original 1991 Mowabb design with modern updates that emphasize the footwear's dual personalities.
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A cult classic since its launch in 1996, the side-laced Footscape is spiced up with pink and zebra print.
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The Air Max 98 borrows from the iconoclastic Air Max 120 and is paired with red, green and yellow accents to create a sense of vibrant street elegance.
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Inspired by the silhouette's Black Cat nickname, the Air Jordan IV features the original Nike Air logo and blends on-court details with fashion-forward materials.
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A global street culture standard, the Air Force 1 has served as a canvas for aritsts and designers; Kim's take adapts the 1996 ivory snakeskin design for her Swoosh logo.
Olivia Kim, Vice President, Creative Projects at Nordstrom, delivers fresh takes on five Nike, Inc. footwear canvases including the Nike Air Force 1, Air Mowabb, Air Footscape, Air Max 98 and Air Jordan IV, along with 16 apparel and accessory pieces for her latest Nike by Olivia Kim Collection.
The assembled pieces form a perfect confluence of classic Nike and Jordan designs and Olivia’s style — which is rooted in the rave and hip-hop styles defining ‘90s New York. The collection's name, "No Cover," is somewhat of a double entendre to a cover charge one would associate with New York nightlife. In Kim's eyes, this collection is meant for everyone - men and women, the young and the old - in order to promote no judgements and no rules.
Additionally, Kim’s selection of the silhouettes is predicated on her own latent desires: While she loves New York streetwear from the 90's, at a time when a majority of the fashion-forward styles and fresh colors were made for men and she could never find anything in her size.
Paired with the statement footwear designs that reimagine Nike icons of the era, the collection's apparel is reminiscent of Kim’s own free-spirited teenage wardrobe. The collection features vibrant pink, volt, blue, orange and red colors, with the fleece hoodies and graphic tees featuring mini swooshes in glitter pink.
Some of the pieces from the Nike by Olivia Kim apparel capsule include:
- Nike x Olivia Kim Classic Padded Sports Bra
- Nike x Olivia Kim Mock Neck Tennis Dress
- Nike x Olivia Kim Fleece Hoodie
- Nike x Olivia Kim Puffer Coat
- Nike x Olivia Kim Short Sleeve Striped Tee
- Nike x Olivia Kim Short Sleeve Swoosh Tee
- Nike x Olivia Kim Short Sleeve Air Max 98 Tee
- Nike x Olivia Kim Long Sleeve Peace Sign Tee
- Nike x Olivia Kim Beanie
- Nike x Olivia Kim Fanny Pack
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"Megan Rapinoe, as a Nike and female athlete, is talking about some really important things," says Kim.
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"Binx is beautiful, and a strong influence to young people," says Kim of model Binx Walton.
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"I've always been inspired by John, because he's always pushed the boundaries in his work," says Kim. "He tells simple stories in a humorous, thoughtful and provocative way."
"The collection, in a sense, very much matches the personalities of these people who inspire me," says Kim. "It’s amazing to have Megan Rapinoe, John Waters and Binx Walton as faces of the campaign."
The collection is available at Nordstrom x Nike boutiques, including the new Manhattan location at Nordstrom NYC, online at Nordstrom.com/xNike and on SNKRS on October 31, and will drop in additional North America stores and globally on November 8. See the full retail list below for additional details.
Nike Stores
Nike.com; Nike stores; NikeLab & NikeLab.com; SNKRS
US Retailers
Acelo; A Ma Maniere; Bodega; Bows & Arrows; Centre; Darkside Initiative; Dover Street Market NY & LA; Feature; Haven; KITH; Lapstone & Hammer; Livestock; Net-A-Porter; Nordstrom x Nike; Notre; Politics; Revolve; RSVP Gallery; Sneakers N Stuff; Sole Fly; SSENSE; SuccezZ; UBIQ; Unheard Of; The Webster; Wish; WOODstack IVY; XHIBITION
Global Retailers
24 Kilates; A+S; AMY; ATMOS; Atmos Pink; BSTN; Citadium; Commonwealth; Deal BJ; DOE; Doe XTD; Dover Street Market London; DSM; End; Excelsior; EXI.T; Fruition; HER; Holy Pop; INCU; Invincible; JET; Juice BJ; Kasina; Kicks Lounge; KL 2.0 Omotesando; Lane Crawford; Livestock; Maha; Naked; Nike Flagship Paris; Offspring; One Block Down; Onygo; Overkill; Pam Pam; Phantaci; Size; SKP; Slam Jam (Rome & Milan); Sneakerboy; Sneakers.Fr; SNKRS Hongdae; SNS; Solebox; SOUL; SoulGoods; Starcow; SVD; The Broken Arm; UA & Sons; Urban Jungle; WZK; XH55; YOURID; SNEARKS.com
Read More: Olivia Kim Collaborations