Nike Football reveals the new Atlético de Madrid home and away kits featuring Dri-FIT technology.
THE HOME KIT
The stylish body of the new home shirt features three broad red stripes on a white background to echo both the original shirt from the 1966-67 season, and the bold and vibrant stripes on the seats on the upper levels at the Estadio Vicente Calderon. The sleeves and shoulders, however, are a contrasting bold and clean red to emphasise the power of the shoulders.
“Wearing this new kit, that pays tribute to such an important year for the team, is a great honour and I am sure it will be an inspiration for all of us throughout this new season,” says midfielder Saul.
The sides of the home kit have a blue stripe that runs the length of the shirt and shorts. Expanding when the player is in motion, the stripe maximizes ventilation and reveals a subtle flash of red underneath.
Blue socks, with a red linear graphic on the calf, accentuate speed.
THE AWAY KIT
Atlético de Madrid will play in a new black away kit in the 2016-17 season.
The new away kit boasts a modern crew-neck collar with a navy blue band at the back, and a tonal club crest.
The sides of the kit have a navy blue stripe that runs the length of the shirt and shorts. Expanding when the player is in motion, the stripe maximizes ventilation and reveals a flash of yellow underneath.
Yellow away, socks with a navy blue linear graphic, accentuate speed.
The new Atlético de Madrid home and away kits will be available at Nike.com, AtleticodeMadrid.com, official stores and retailers starting July 14.
Commitment to Sustainability
Nike leverages sustainable innovation for its football kits through the use of recycled polyester, delivering unrivaled performance and lower environmental impact.
The kit’s shirt and shorts are constructed with recycled polyester fabric, which is made from recycled plastic bottles melted down to produce a fine yarn.
Each kit is made using approximately 16 recycled plastic bottles. Since 2010, Nike has diverted more than three billion plastic bottles from landfills into recycled polyester, enough to cover about 5,200 football pitches.
Nike Dri-FIT Technology
Nike Dri-FIT technology, which is included in both home and away kits, draws sweat away from the body to the exterior of the shirts and shorts, where it quickly evaporates. This allows players to perform at their best by remaining cooler, drier and more comfortable.
The laser-cut ventilation holes and mesh panels in key areas of the kit are designed to improve performance by increasing air circulation and helping regulate players’ temperatures.
The shirt is crafted using mesh fabric that makes up the full front and back.