Starting this summer, the new Nike+ app becomes athletes'* all-access pass to Nike's most coveted products and events via one seamless sign-on. The “plus” now equates to “personal,” and the app connects members simply and swiftly to the Nike+ Run Club, Nike+ Training Club and Nike+ SNKRS apps. It also offers members a personal store stocked with performance product recommendations and reserved invitations to their favorite sneakers. Combining these offerings, the app serves every step of an athletic life — from competition to training to sport-style — propelling members towards their potential.
The New Nike+ App Features
Easy access to the world of Nike begins in the customized “Feed” tab, which includes a continuously updated selection of stories — training tips from coaches and trainers, inspiration from Nike athletes and information about the latest Nike releases — tailored to each member’s unique interests and ambitions.
The “My Store” tab showcases clothing and footwear personalized to members’ sport and lifestyle preferences. It prioritizes their favorite products, gives expert recommendations and offers customization options through NIKEiD.
The “Services” tab connects members directly to Nike+ experts, who are available to answer questions about all Nike+ services or book a 1:1 reservation in select Nike stores. Members can also connect simply and swiftly to the Nike+ Run Club, Nike+ Training Club and Nike+ SNKRS.
The “Pass” tab stores a personal QR (Quick Response) code, which can be added to Apple Wallet as well as used at any Nike retail store or event for personal recommendations and easy access.
The “Inbox” tab is where members gain extraordinary access to Nike’s newest releases and experiences.