New Socceroos uniform features design innovation and reflects pioneering spirit of a nation primed for football’s biggest stage.
Nike today revealed the Australian National Team Kit the Socceroos will wear in Brasil this summer.
The new Socceroos kit combines the best in performance innovation with evocative design details that capture the unique and pioneering spirit of Australia, paying homage to the 1974 national team.
Current Socceroos Mark Bresciano, Michael Zullo and coach Ange Postecoglou were joined by Socceroos legends from each decade from the 1960s onwards, for the official launch in Walsh Bay, Sydney.
The jersey's vibrant yellow was inspired by the color worn 40 years ago. When Australia reached the 1974 finals for the first time in West Germany, it was a remarkable achievement. Today, the players from that team are still revered as pioneers and heroes.
"The Socceroos will take on the world in Brasil, determined to represent every Australian by showing the same spirit that binds the fabric of our country," said Socceroos Coach Ange Postecoglou. "The 1974 team were trailblazers for our country and the 2014 Socceroos will wear a strip that will help inspire our players to represent the values of Australia by paying tribute to the 1974 team."
The jersey boasts a modern green Johnny collar, another reference to the iconic 1974 Socceroos kit. Nike’s design team crafted the Australian coat of arms on the chest of the jersey within a new shield that replicates the shape of the crest worn on the jerseys at the 1974 tournament, and fulfills the current Socceroos’ stated desire to “feel the history of our country.”
Inside the back of the neck is a woven pennant tab featuring Football Federation Australia’s logo surrounded by the famous quote, “We Socceroos can do the impossible,” uttered by Peter Wilson, the captain of the 1974 Australian squad.
"In addition to providing the latest performance and design innovation, our aim is to celebrate each country's national pride," said Martin Lotti, Creative Director Nike Football. "We looked at the way Australia qualified in 1974. These same determined qualities endure today and we wanted to reflect them in a kit that celebrates Australia's history and inspires the team that will play in Brasil."
The kit aids performance by helping to regulate player body temperature over the course of match. By using a combination of Nike Dri-FIT technology, “burnout” mesh and laser-cut ventilation holes, designers are able to localize cooling where players need it most.
Nike Dri-FIT technology pulls moisture away from the skin to the outside of the garment where it evaporates more quickly. Laser-cut ventilation holes and engineered mesh in key areas where heat is generated allow for increased breathability and airflow across the skin.
“By managing sweat and keeping the body cooler longer, players feel more comfortable, sweat less and perform better,” said Lotti.
In addition to keeping players cool, the kit is made with a new dual-knit fabrication that incorporates cotton and recycled polyester for the best in moisture-wicking properties, while adding a softer feel and more flattering shape.
In line with Nike’s commitment to superior performance with lower environmental impact, the shirt, short - and for the first time in an Australian national team kit, the socks - all feature fabric made from recycled plastic bottles (100 percent recycled polyester in the shorts, 96 percent recycled polyester in the shirt and 78 percent in the socks). Each kit is made using an average of 18 recycled plastic bottles. Since 2010, Nike has diverted almost 2 billion bottles from landfills, enough to cover more than 2,800 full-sized football pitches.
“Incorporating environmental sustainability is a key part of the design and development process for us,” said Lotti. “Our aim is to create a kit that performs for players and is good to the planet.”
Designers utilized three-dimensional body scans of elite footballers to collect data on the form of today’s players and identify an updated fit, improving comfort and allowing the body to move more naturally within the kit.
While looking at every element of the modern football kit, Nike designers even paid special attention to the kit’s socks. Combining athlete insight and research with new materials and fabrications, the Nike Elite Match Fit sock for 2014 features a sleeker fit specific to football. Strategically cushioned zones provide comfort and protection at the big toe and ankle bones where the majority of impact occurs, while arch support locks down the foot to help prevent slipping. Material was also eliminated to enhance touch and decrease bulk, and flex grooves were added to the ankle and the top of the foot to prevent bunching.
The new Nike Pro baselayer is the lightest ever from Nike and features increased venting and breathability.
Players have a variety of Nike Pro baselayer styles to choose from. These are designed for the varying temperatures and conditions athletes will encounter in Brasil, which are expected to range from high heat during mid-day matches to much colder temperatures in the southern locations during evening games.
Nike has redesigned its baselayer short for 2014 taking insights directly from some of the best players in the world.
“When we asked players to talk about the kind of protection they need during a match, they showed us scars and abrasions on their upper-back hip area from sliding,” recalled Lotti. “Several players showed us these same injuries so we set out to add more protection, while balancing the need for lightweight and breathability.”
The result is the Nike Pro Combat Ultralight Slider Short. Featuring increased and adjusted abrasion protection zones to match the athlete’s sliding pattern, the short is also 20 percent lighter than previous versions and made with 87 percent recycled polyester. Weight was eliminated through the addition of mesh for increased breathability, which also provides cooling where the athlete generates heat.
The new Australia kit will be available on nike.com from Feb. 20.
The One Star Hotel is located at 155 New N Rd Hoxton, London N1 6TA and will be open February 16 and 17 from 12 p.m. to 6 p.m. and 8 p.m. to late.
The One Star Hotel is located at 155 New N Rd Hoxton, Lon...
Several performance updates hit the new Nike Free TR Flyknit 3 Women's Training shoe. The versatile trainer will be available March 1 on nike.com and at select retailers.
Several performance updates hit the new Nike Free TR Flyk...
Following the unveil of the first-ever Jordan Brand NBA All-Star Edition uniforms, the brand will welcome a new generation to experience greatness during basketball’s mid-season spectacular.
Following the unveil of the first-ever Jordan Brand NBA A...
It will be available February 24 on nike.com and at select retailers.
The fourth edition of the limited Nike Metcon 4 Invictus will be...
These two new colorways will be available February 14 on nike.com and at...
Many of London's top sports heroes - including Mo Farah and Harry Kane - and artists, as well as 258 real-life young Londoners, make an appearance in Nike's latest film, Nothing Beats a Londoner, that puts a spotlight on the city's vibrant youth culture and inclusive sports community.
Many of London's top sports heroes - including Mo Farah a...
Special athlete and collaborator apparel and footwear makeups will be available on nike.com and at select retailers beginning February 15.
Special athlete and collaborator apparel and footwear mak...
The Italian designer’s latest NikeLab collection offers a new take on the Air Force 1 and basketball inspired garments, including a jersey, jersey dress and pullover hoodie. The new Nike x RT collection will be available February 16.
The Italian designer’s latest NikeLab collection offers a...
This game-changing evolution of Nike Flyknit construction - that debuts today on the Mercurial Superfly 360 and Mercurial Vapor 360 - offers a more precise fit that enables ultimate agility and quickness.
This game-changing evolution of Nike Flyknit construction...
For the 20th anniversary of the Mercurial, Nike debuts a new 360 fit on its best boot yet. Mercurial 360 will debut on pitch this weekend and will be available February 14 on nike.com.
For the 20th anniversary of the Mercurial, Nike debuts a ...
The 20-year NBA veteran settles into his retirement by pushing his signature line forward for the next generation of basketball greats. The new shoe will be available February 17 on nike.com and select Nike retailers.
The 20-year NBA veteran settles into his retirement by pu...
The Nike Mercurial Touch Elite gloves reduce the bulk and stiffness of traditional mitts to unleash the ultimate potential of a goalkeeper's hands.
The Nike Mercurial Touch Elite gloves reduce the bulk and...
The new shin guards feature small spikes on top of the face of the guard that safely pierce the sock, locking it into place. The game-changing design will be available Fall 2018.
The new shin guards feature small spikes on top of the fa...
The Nike Merlin football for the 2018-2019 season incorporates advanced design, materials and construction. It will be available Summer 2018.
The Nike Merlin football for the 2018-2019 season incorpo...