Sophistication and style top the design agenda for French champions.
Paris Saint-Germain will sport a sophisticated and contemporary new look for the 2014-15 season. The iconic stripe on the front of the Paris Saint-Germain shirt remains central to the club’s identity, but for this season it is updated with a refined new appearance. There is now a thin red-and-white stripe running from the collar to the hem with a wider tonal and dark blue stripe in the background. For the first time, the stripe has a 360-degree appearance and runs down the back of the shirt as well. The shirt also boasts a crafted V-neck collar and an oversized Paris Saint-German crest on the chest. This new design captures the high-speed brilliance of the modern Paris Saint-Germain on the pitch, while also showcasing the club’s core values in the stripe’s three colors; elegance (blue), passion (red) and respect (white). Inside the back of the neck is a white pennant tab with a blue border and the message: “Ici C’est Paris” (Here it’s Paris). The new home shorts are blue, while the new home socks are also blue with a wide tonal stripe of chevrons on the back.
While this new kit features Nike’s signature design details, it also offers players the very latest in performance innovation, kit technology and environmental sustainability.
The kit was featured in today's animated teaser for the Nike Football #riskeverything campaign starring, amongst others, PSG striker Zlatan Ibrahimovic
Nike Dri-Fit technology draws sweat away from the body to the exterior of the shirts and shorts where it quickly evaporates. This helps players to perform at their absolute best by remaining cooler, drier and more comfortable.
The laser-cut ventilation holes and mesh panels featured in key areas of the kit increases air circulation to the players’ bodies to help regulate their temperatures throughout ninety minutes on the pitch.
The kits are made of a new dual-knit fabric consisting of both cotton and recycled polyester, which as well as removing sweat offers a softer feel and an overall more flattering appearance.
Nike continues to place environmental sustainability at the heart of their kits, which are again made from recycled polyester this year. These kits have been created to provide both unrivalled performance benefits and lower environmental impact.
The kits are made from recycled plastic water bottles. The shorts are 100 percent recycled polyester; the shirts are 96 percent recycled polyester, while the socks are 78 percent.
Each kit is made using an average of 18 recycled plastic bottles, and over the last four years Nike has diverted almost two billion of these bottles from landfills to produce their kits.
By using recycled polyester Nike is also reducing the energy consumed in the entire process by up to 30 percent.
Nike took 3D body scans of many of the world’s leading footballers to create a kit with an updated and perfect new fit. The new fit allows the body to move more naturally within the kit, and so effortlessly improves players’ comfort and performance.
The Nike Elite Match fit sock for 2014 also boasts a sleeker and updated design created especially for football.
Nike’s designers spoke to many of today’s elite players to gain an insight in to what they wanted from a sock during a game. There are now strategically cushioned zones to provide comfort and protection around the big toe and the anklebones where the majority of impact occurs, while arch support provides a firm foundation for the foot to prevent any slipping.
There is less material on the sock to enhance players’ touch, while flex grooves on the ankle and top of the foot prevent bunching.
The new home kit will be available to pre-order at Nike.com from June 4, and to purchase online and in stores from July 17.
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