Nike and Corinthians unveiled today the club's new kits, which will be worn on pitch for the first time at their home match on Sunday, July 27, as part of the Brasilian Championship.
The new home and away jerseys were inspired by the Corinthians' uniform of the 1970s, which featured bold vertical stripes that many fans consider as the most illustrious in the club’s history.
“Nike and Corinthians have been writing new chapters in the history of football since 2003 and it’s no different this time around. It is an honor to launch the new uniforms for this season by connecting our most innovative performance technology and a tribute to one of the greatest Corinthians and Brasil national team players ever,” said Henry Rabello, Marketing VP, Nike do Brasil.
The white home kit features four bold black stripes on the front. Two black stripes are on both sleeves, which also bear a black bar with white details. Back this season is a V-shaped neck.
On the inside of the jersey at the base of the neck, a pennant tab features the iconic image of Saint George, the club’s patron saint, and the dragon. The shorts are black and the socks are white for the first time after many years, bearing the same four stripes as the jersey. The club’s acronym can be seen on the back of the socks: SCCP (Sport Club Corinthians Paulista).
The new away kit mirrors the home kit in design. Black with thick white stripes, the jersey emphasizes the classic style and is a visual representation of the “Pride to be a Corinthian.”
This away jersey also has a V-shaped neck. It is black and has four thick white stripes generously spaced around the collar. There are two white stripes on the sides of the sleeves, and each of them features a black bar with white details. The jersey also has an inner pennant tab at the base of the neck that uses the same Saint George design. The new shorts are white and the socks are black with white rings and bears the club’s acronym; SCCP, on the back.
The home and away kit will be available from Aug. 6 on Nike.com, in Nike stores and selected shops.
While this new kit features Nike’s signature design details, it also offers players the very latest in performance innovation, kit technology and environmental sustainability.
NIKE DRI-FIT TECHNOLOGY
Nike Dri-FIT technology draws sweat away from the body to the surface of the shirt and shorts where it quickly evaporates. This allows players to perform at their absolute best by remaining cooler, drier and more comfortable.
Laser-cut ventilation holes and mesh panels in key areas of the kit also improve performance by increasing air circulation to the players’ bodies and regulating their temperatures throughout 90 minutes on the pitch.
The kits are made of a new dual-knit fabric consisting of cotton and recycled polyester, which as well as removing sweat offers a softer feel and an overall more flattering appearance.
Nike continues to place environmental sustainability at the heart of their kits, which are again made from recycled polyester.
The kits are made from recycled plastic water bottles. The shorts are 100 percent recycled polyester; the shirts are 96 percent recycled polyester, while the socks are 78 percent.
Each kit is made using an average of 18 recycled plastic bottles; over the last four years Nike has diverted almost two billion plastic bottles from landfills to produce kits.
By using recycled polyester Nike is also reducing the energy consumed in the entire process by up to 30 percent.
A NEW AND UPDATED PERFECT FIT
Nike took 3D body scans of many of the world’s leading footballers to create a kit with an updated and improved fit.
The new fit allows the body to move more naturally within the kit, and so effortlessly improves players’ comfort and performance.
The Nike Elite Match fit sock for 2014 also boasts a sleeker and updated design created especially for football.
Nike’s designers spoke with many of today’s elite players to gain insights in to what they wanted from a sock during a game.
There are now strategically cushioned zones to provide comfort and protection around the big toe and the anklebones where the majority of impact occurs, while arch support provides a firm foundation for the foot to prevent any slipping.
There is less material on the sock to enhance players’ touch, while flex grooves on the ankle and top of the foot prevent bunching.