Like the previous Rose Gold and Silver Nike+ FuelBand SE versions in the METALUXE Collection, this striking new gold Nike+ FuelBand SE is available in limited quantities and offers a beautiful combination of sport performance and style.
To celebrate one of the world’s biggest sporting moments, Nike created customized versions of the Gold Nike+ FuelBand SE for players and staff of the Brasil, England, France and U.S. football federations.
Previewed at the Nike Football Innovation Showcase on April 24 in Madrid, these specially-made versions feature a federation logo engraved on the clasp and a Brasilian ‘picahau’ graphic engraved on the golden battery ‘doors.’
Inspired by the limited-edition federation version, the consumer-versions of the new Gold Nike+ FuelBand SE features a gold clasp and gold screws on the battery doors.
The Nike+ FuelBand SE tracks all-day movement using NikeFuel — the universal way to measure movement for all kinds of activities. A number of new innovations designed to motivate users to achieve their goals were launched with the new Nike+ FuelBand SE including:
Nike+ Groups to keep you and your friends connected and motivated to the feature-rich Nike+ FuelBand app via Bluetooth 4.0 technology
Sessions feature to track activities and intensity of workouts
The Gold Nike+ FuelBand SE METALUXE will be available in limited quantities from select retail locations and Nike.com beginning June 5 for a suggested retail price of $149 (U.S.).
The Nike+ FuelBand SE is currently available in the U.S., Canada, U.K., France, Germany and Japan in Black and the Sport Pack colors of Volt, Pink Foil or Total Crimson, and beginning June 5 will be priced at $99 (U.S.).
For more information on the Nike+ FuelBand SE, Nike+ FuelBand app and NikeFuel please visit: www.nike.com/fuelband or follow @NikeFuel on Twitter.