Since 2015, Jordan Brand and PSNY have partnered on multiple projects articulating the melding of culture and sport through fashion. PSNY’s Dao-Yi Chow and Maxwell Osborne’s emotional tie to Jordan Brand can be traced back to their respective childhoods. Both are products of New York City, and the two award-winning designers grew up spellbound by fashion and sneaker culture. Like countless others, Chow and Osborne adapted the Jordan signature line into their own NY-inspired style. That translation from the hardwood to the streets has since been engrained in both modern style and Jordan Brand’s design DNA.
Photographer: Akihiro Sakai
Stylist: Megumi Emoto
Post Production: Ryo Yamamoto- Urban Print and Motion
After releasing some of the most coveted shoe collaborations in recent years, the two brands return to NYFW with a cohesive head to toe capsule collection comprised of 11 versatile pieces. Giving Jordan Brand and PSNY fans direct access to the runway, the pieces will be available for purchase immediately following the presentation at an exclusive pop-up located in New York’s Chinatown and Bergdorf Goodman.
Select styles will also be available soon at psny.com and the following locations:
32 South State- Chicago
306 Yonge St- Toronto
21M- New York
A Ma Maniere- Atlanta
Blends- LA (2 locations)
Capsule- Toronto, Markham
Concepts- Boston, New York
Crème- Norfolk (VA)
Feature- Las Vegas
Kith- New York, Brooklyn
Livestock- Toronto, Vancouver
Oneness- Lexington (KY)
Shoe Gallery- Miami
Social Status- Charlotte, Houston, Pittsburgh
Sneaker Politics- Lafayette (LA)
Sole Fly- Miami (2 locations)
St. Alfred- Chicago
Trophy Room- Orlando
The Darkside Initiative- San Francisco
Xhibition - Cleveland, OH
The apparel and footwear will launch June 6 on nike.com and at select retail locations globally.
The apparel and footwear will launch June 6 on nike.com a...
It’s a kit designed to reflect the core values that continue to fuel Atlético's success: passion, loyalty and constant evolution, and arrives May 24.
It’s a kit designed to reflect the core values that conti...
How Nike designers will gratify the Open’s polished fans and also supply the players with a tough, high-performance collection that pops.
How Nike designers will gratify the Open’s polished fans ...
Check out the Nike athlete and two-time fittest man on the planet's...
A limited amount of pairs will release May 25 at Nike Eugene.
The PE, which honors Carmelo Anthony’s early years in Denver, releases...
On May 20, FC Barcelona will bid farewell to club legend Andres Iniesta. The Blaugrana will do so in its latest home kit, which is available May 21.
On May 20, FC Barcelona will bid farewell to club legend ...
2018 Slovakia national team collection is available May 31.
New Zealand’s endemic silver fern represents strength, resistance and power.
New Zealand’s endemic silver fern represents strength, re...
The Nike x MMW collection releases July 12.
The 2018-19 Inter Milan home jersey will be available May 17 on nike.com.
The 2018-19 Inter Milan home jersey will be available May...
Learn about that and how Nike makes one of its most sustainable innovations (Nike Air!).
Learn about that and how Nike makes one of its most susta...
In its 35 years of life, it has undergone major technology shifts and supported training efforts of countless everyday runners and even some of the world’s best distance runners. But it wasn’t always Nike’s golden running shoe. Here are the shoe’s standout facts and figures.
In its 35 years of life, it has undergone major technolog...
The new Nike Air Zoom Pegasus 35 keeps the general fit and feel runners love about the iconic shoe but improves its cushioning and responsiveness in a big way. It will be available beginning May 15 on nike.com and at select retailers.
The new Nike Air Zoom Pegasus 35 keeps the general fit an...
You helped choose them. Now, their journeys in turning their dream shoe designs into a reality are just beginning.
You helped choose them. Now, their journeys in turning th...