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Why Flyleather Matters to the Future of Nike Icons

AF-1 Customization Session: Showcasing the Future of Flyleather 0

This Nike Air Force 1, showcasing a range of historical logos, highlights the capacity of Nike Flyleather to take print — and foreshadows its potential future as the substrate of retro choice.

Nike Flyleather is a new super material. It is made with at least 50 percent recycled natural leather fiber. That matters, because it means Nike Flyleather deftly balances a much-loved tactile quality with an important reduction in the carbon footprint and water usage required to manufacture it. 

It's also cool because — if we're thinking about the future — Nike Flyleather becomes the answer to retaining the qualities intrinsic to some of Nike's greatest icons (think the Air Force 1 and Air Jordan 1) with an environmentally responsible process.

Nike Flyleather is good for more than replication too. It has properties — unique fiber characteristics, controllable modification and a less dense, uniform structure of leather-rich substrate — that create improved opportunities for laser and print embellishment and textural explorations through embossing and other machinations.

What does this do for future Nike icons? The gallery below offers a tease of the potential:

It can carry all types of feels

Think full grain and smooth leather and suede (which actually comes from the reverse side of a Nike Flyleather roll).

AF-1 Customization Session: Showcasing the Future of Flyleather 17

Also more overt textures

Both embossing and embossing effects can create strong texture plays on Nike Flyleather, seen on this custom AF1.

It lets prints sing

Sharp and smooth. 

APCC: Component Layout

Laser embellishments too

Offering a fresh take on branding opportunities. 

APCC: White Backtabs

For more, check out these images.