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CONVERSE JACK PURCELL CVO KEEPS IT CASUAL

The Converse Jack Purcell Signature family continues to grow – this time with an all-new silhouette. The Spring 2016 season introduces the new Converse Jack Purcell Signature CVO and CVO Colorblock, featuring a durable 2-ply duck canvas upper for additional versatility and comfort.

With a slimfit silhouette, the CVO serves as a clean, lightweight sneaker. When paired with the Ortholite* footbed and Nike Zoom Air Technology of the Jack Purcell Signature, it provides a casual option for every occasion – whether in the office or on a weekend getaway. The new style also takes the timeless fashion trend of colorblocking, pairing bold color opposites with one another. The sneakers boast all the  recognizable features of the Converse Jack Purcell Signature model first introduced last year, including the original two-piece smile and a herringbone outsole for traction.

The new Spring 2016 Converse Jack Purcell Signature CVO Collections are offered in monochromatic Inked, Dolphin, and White colorways, along with a colorblock option in Ambient Blue/Egret. The sneakers will be available for a suggested retail price of $98 USD beginning Thursday, March 24 at Converse retail stores and online at Converse.com.

About Converse

Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including lifestyle men's, women's and children’s footwear, apparel and accessories and is sold globally by retailers in over 160 countries. For more information, visit Media.Converse.com and follow @converse.

Press Contacts

Paige Tatulli

Converse

Paige.Tatulli@converse.com

Robert Santini

PMK*BNC

Robert.Santini@pmkbnc.com