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CONVERSE BY JOHN VARVATOS CELEBRATES AN ERA OF PUNK MUSIC

Rock is very much alive and well in the newest Converse by John Varvatos sneaker collection. Launching this spring, the collection celebrates the 40th Anniversary of punk, a defining moment in music history. Worn-in leather, metal studs, zippers and rock-inspired colors - some of the archetypes that exemplified punk style years ago - have collided to create a collection that synergizes the worlds of fashion with music.

With its subtle edge, the Deck Star Slip ’67 silhouette in rusty leather offers an easy alternative to a lace-up sneaker for the summer. Skinny leather stitching adorns the heel and frames the laces of the Chuck Taylor All Star Artisan Stitch. A metal zipper winds around the Chuck Taylor All Star Tornado Zip and comes in perforated sand-colored suede and burnished red and black leather for an unafraid, street-inspired look. The All Star Multi Stud sneakers gets the rock star treatment with gradient clusters of studs wrapped underneath a soft, black leather upper.

Punk is more than just music. It’s fashion, style, culture, and lifestyle. And no one knows more about the rock ’n’ roll culture than John Varvatos. The new Converse by John Varvatos footwear collection will be available starting Friday, April 8 at Converse retail stores, Converse.com, John Varvatos retail stores and JohnVarvatos.com for a suggested price of $125-235 USD.

About Converse

Converse Inc., based in Boston, Massachusetts, is a wholly owned subsidiary of NIKE, Inc. Established in 1908, the Converse brand has built a reputation as “America’s Original Sports Company”™ and has been associated with a rich heritage of legendary shoes such as the Chuck Taylor® All Star® shoe, the Jack Purcell® shoe and the One Star® shoe. Today, Converse offers a diverse portfolio including lifestyle men's, women's and children’s footwear, apparel and accessories and is sold globally by retailers in over 160 countries. For more information, visit Media.Converse.com and follow @converse.

Media Contacts

Lacy Pica

Converse

Lacy.Pica@converse.com

Robert Santini

PMK*BNC

Robert.Santini@pmkbnc.com