A full guide to the original series by NikeWomen, “Margot vs Lily - A Better For It Production,” including exclusive behind-the-scenes content, episodes, cast and crew members, key products and more. Stay tuned for updates as the series unfolds, and find more info at nike.com/betterforit.
It’s been a fairly even battle. But in the end (or at least the final episode), someone has to win…
As the series winds down, Nike News peppered Margot and Lily (a.k.a. actresses Brigette Lundy-Paine and Samantha Marie Ware) with quick questions to learn more about their real-life differences.
Running or spinning?
Pilates or Yoga?
Yoga at night, and Pilates in the morning.
Green juice or Coconut water?
Treadmill or track?
Outside, outside! Not track though, but just outside, regular outside running I like better.
Truth or Dare?
Tights or Shorts?
Pilates or Yoga?
Green juice or coconut water?
Treadmill or track?
Truth or dare?
Tights or shorts?
Margot and Lily’s parents come for a visit in an attempt to forge peace between the sisters. Plus, Allyson Felix makes a guest appearance.
In an effort to attract more followers, Margot reluctantly calls an ex-boyfriend who happens to be a YouTube celebrity in his own right. Lily, however, is less than impressed by this tactic.
Additionally, in the final installment of "Behind the Lens," Director Tricia Brock discusses the series’ physical community, while Samantha Marie Ware (Lily) explains the importance of her character’s online following.
Read below for even more insight into the series and Brock’s directorial process.
How would you describe the rivalry between Lily and Margot?
“Margot vs Lily” is about two sisters. It starts with one being a little bit older (Margot) and being excited about her career and being usurped by her younger sister (Lily) who starts her own YouTube fitness channel and is a huge success at the same time Margot is fired from her job. So there’s a little sibling rivalry, there’s maybe a little jealously, but there’s also strong family and, I think, a lot of love.
Can you give us a few insights that viewers might not pick up on when they first watch the series?
I hope viewers pick up on the backstory of their rivalry. Maybe Margot and Lily do feel like their parents preferred one over the other when they were growing up. I’m also not sure that Lily is aware that her older sister is actually a little jealous of her.
What does “Better For It” mean to you?
I think you’re Better For It when you’re able to put the time in to invest in yourself. I tend to gauge the quality of my day by whether or not I have exercised, because no matter what happens during in a day, if I’ve worked out I get to feel good about that, and I know that I am only better for doing it.
Do you think fitness possesses transformational power?
Fitness is the biggest mood changer. If you’re feeling a little blue or sad, you can just go for a walk or a run – I think it chemically rearranges your neurons. It’s essential. I don’t know if I’m fit, but I’ve been exercising all my adult life and I can’t imagine not making the time for it.
Nike Elastika Elevate Tank
(as seen on Lily)The tank updates a training favorite with engineered ventilation and a barely-there feel.
Nike Air Huarache Ultra
(as seen on Margot)The shoe is sleek and comfortable thanks to a seamless woven upper and an ultra-lightweight outsole.
Nike Pro Hypercool Tidal Multi Capri
(as seen on Lily)Stretchy, sweat-wicking Dri-FIT fabric provides comfort and breathability.
As both sisters continue to pursue their respective goals, Margot makes a surprising and exciting discovery — and things are looking up for Lily, too.
Motivation is a key theme in “Margot vs Lily – A Better For It Production," and the second edition of “Behind The Lens” explores its importance. In it, Brigette Lundy-Paine (Margot) and Nike Trainers Rebecca Kennedy and Traci Copeland all share insights into motivation, including how to start a fitness routine, tricks to maintaining it and when athletes can expect results.
Nike Hyper Shield Light
(as seen on Lily)The running jacket’s Storm-FIT 5 fabric blocks wind and rain while an adjustable, detachable hood with knit lining helps keep runners protected.
Nike Air Max Thea Jacquard
(as seen on Margot)A lightweight, virtually seamless upper and one-piece midsole/outsole give the Nike Air Max Thea Jacquard a sleek, low-cut profile.
Jack McBrayer guest stars as an Internet troll whose mean comments upset Margot. At the same time, Lily experiences a setback in her friend quest. The challenges force both to dig deep.
Nike Bonded Windrunner
(as seen on Aly)The iconic running jacket silhouette is treated with bonded seams, an adjustable hood and dropped hem.
Nike Power Speed Tight
(as seen on Lily)Nike designers crafted the Nike Power Speed Tight to aid the linear motion of running and the muscles it engages.
Angling to gain more subscribers, Margot turns up the heat. At the same time, Lily blurs the lines between friendship and fitness.
Behind the scenes, or shall we say “behind the lens,” a team of Nike designers in collaboration with lead costume designer Kasia Walicka Maimone carefully constructed Margot and Lily’s respective styles.
In its first installment, “Behind The Lens” examines the role color plays in the original series and how it can impact athlete motivation and performance in real life, too.
The sisters’ bet is off and running: Margot debuts her fitness channel, which she dubs “Margot Viking,” whereas Lily tries to make Glenn her friend.
"I'm just a regular human woman, just like you," proclaims Margot as she attempts to tackle an Intermediate-level workout on the Nike+ Training Club App, ignoring her friend's advice to start with Beginner.
Nike Lunar Sculpt
(as seen on Margot)A form-fitting upper and soft, yet responsive Lunarlon foam combine to optimize comfort during gym workouts.
Nike Air Force 1 Ultra Flyknit
(as seen on Margot)The lightest Air Force 1 ever, this iconic silhouette features breathable, lightweight Nike Flyknit material for the first time.
Nike Pro Hypercool Tank
(as seen on Lily)Designed to keep athletes cool, comfortable and moving freely during their workouts, the Nike Pro Hypercool Tank features engineered mesh, Dri-FIT fabric and a racerback silhouette.
The sisters return home for the holidays on tense terms. 24-year-old Margot has just been fired from her job, while 22-year-old Lily's YouTube channel "LilyNinja" is more successful than ever. Lily prioritizes fitness over friends, while Margot has a robust social circle and little interest in sport. On New Year's Eve, tensions boil over and the sisters make a bet.
“Better For It and the original series 'Margot vs Lily – A Better For It Production’ is a celebration of athletes. It’s about personal growth and pushing yourself to be your best,” explains Kerri Hoyt-Pack, VP of Global Brand Marketing for NikeWomen and Women’s Training. "This message embodies a relatable range of human experiences and emotion – from self-confidence to self-doubt – that women encounter with sport and fitness. Being ‘Better For It’ doesn’t mean accomplishing an unbelievable feat; it means being bold enough to take on a personal challenge, like the characters Margot and Lily do.”
Nike Zoned Sculpt Tight
(as seen on Lily)The Nike Zoned Sculpt Tight is crafted from soft, light Dri-FIT fabric that employs an innovative knitting process to help provide compressive support to muscles around the core, quadriceps and glutes.
Nike Dri-FIT Knit Half-Zip
(as seen on Margot)The Dri-FIT Knit Half-Zip’s lightweight, sweat-wicking fabric helps keep runners comfortable and dry. Knit-in mesh panels add breathability, and the nearly seamless construction helps athletes concentrate on their run, not their clothing.
Nike Free RN Distance
(as seen on Margot)The Free RN Distance combines hexagonal flex grooves and lightweight Lunarlon cushioning for a soft, natural ride. A breathable engineered upper helps keep feet cool, and Nike Flywire wraps the foot for an adaptive, supportive fit.
Samantha Marie Ware plays 22-year-old Lily, the creator of the successful YouTube fitness channel “LilyNinja.” But her commitment to her channel has meant less time for making friends, so Lily takes on older sister Margot’s challenge to meet three new friends in the new year.
Brigette Lundy-Paine plays 24-year-old Margot, who takes on her younger sister Lily’s challenge of starting her own YouTube fitness channel and earning 1,000 subscribers. “Margot and I have a lot in common,” says Lundy-Paine, “although I think I like working out more than she does.”
Tricia Brock is the director behind episodes from acclaimed series such as “Girls,” “Mr. Robot,” “Silicon Valley” and “Mozart in the Jungle.” "[Margot vs Lily] has been one of the best collaborations of my career," says Brock. "It’s been a dream project."
A celebrated director, Alfonso Gomez-Rejon was nominated for an Emmy for his work on the miniseries “American Horror Story: Coven,” while another of his works, “Me and Earl and the Dying Girl,” was an award winner at the 2015 Sundance Film Festival.
The apparel and footwear, which celebrate NBA All-Star Kyrie Irving’s big-screen debut, will be available June 26 at House of Hoops and June 29 on nike.com.
The apparel and footwear, which celebrate NBA All-Star Ky...
Directed by Andrew Dosunmu, the documentary presents a compelling on-the-ground depiction of Nigeria’s passion for football.
Directed by Andrew Dosunmu, the documentary presents a co...
With a focus on court, culture and community, Jordan Brand’s Fall 2018 apparel and footwear celebrates a love for the game with a full Air Jordan I franchise, all-new Russell Westbrook footwear and an assortment of icons, both classic and reimagined.
With a focus on court, culture and community, Jordan Bran...
It launches globally June 29 at select retailers.
The Nike Sportswear shoe both remembers Nike’s history in running and...
Limited quantities will be available June 15 on nike.com in North America.
Not the haircuts. Not the hype. Certainly not the headlines. For Neymar Jr, all that matters is the result on the pitch.
Not the haircuts. Not the hype. Certainly not the headlin...
Nike kicks off a summer-long journey with Just Do It Headquarters at 1541 North Cahuenga Blvd in Los Angeles.
Nike kicks off a summer-long journey with Just Do It Head...
Teaser: One of them helps show off your abs. The collection will be available beginning late June on nike.com and at retail locations.
Teaser: One of them helps show off your abs. The collecti...
The line features a new fabric with a matte shine that provides a modern aesthetic as well as key performance properties. The Nike Metallic Sheen apparel and footwear will be available beginning in late June on nike.com and in stores globally.
The line features a new fabric with a matte shine that pr...
Select pieces are available now on nike.com and at Nike retail stores.
Select pieces are available now on nike.com and at Nike r...
Team standouts, rising stars and amateur players demonstrate the unique balance of talent, commitment and joy that make Brasil football so Brasileiragem.
Team standouts, rising stars and amateur players demonstr...
The footwear and apparel will be available June 21 on nike.com and at select retailers.
The footwear and apparel will be available June 21 on nik...
Focused on starring Russian national team forward Fedor Smolov, "Never Ask" champions a Just Do It attitude. After being cut from his academy team and going scoreless for two years of league play, Smolov didn’t give up. Instead, he dug deep to realize his potential — rising from nearly forgotten squad member to star player.
Focused on starring Russian national team forward Fedor S...
In Russia and beyond, Nike’s partner football federations exhibit a uniform commitment to sustainability.
In Russia and beyond, Nike’s partner football federations...