France, host of this summer’s tournament, aims to do what no nation has ever done: simultaneously own men’s and women’s world titles.
“We have such an incredible opportunity ahead of us, the team is in great form and we desperately want to embrace it and make our mark," says captain Amandine Henry. "We know what a magical summer this could be for women’s football in France."
The momentum for women’s football has been building in France for the last two decades. A dedicated women’s training facility was founded at CNFE Clairefontaine, the national center, in 1998 and has since helped raise, foster and progress a generation of female players.
The results of the program are undeniable. After limited success prior to the 2000s, Les Bleues have emerged as one of the most consistent outfits in women’s football, ranking among the world’s best and boasting a phenomenal goal ratio (across 10 matches in 2018, France hit the back of the net 33 times and conceded only four times). Fourth in 2011 and quarterfinalists in 2015, there is certainly great possibility for 2019.
“The tournament is just months away now and the anticipation is building," says forward Marie-Antoinette Katoto. "In addition, the new kit collection is beautiful, which certainly adds to the excitement."
For home matches, the FFF women will dress in a traditional blue shirt with rose gold details, including crest, FFF marking at the back of the neck and the words “Nos Différences Nous Unissent” within. The Tricolore is represented subtly on the sleeve, while the kit’s white shorts and red socks articulate the famous bleu, blanc and rouge from head to toe.
“As a federation, France provides so much inspiration to our designers," says Cassie Looker, Nike Women’s Football Apparel Lead. "The French are extremely patriotic, so given they are tournament hosts these themes were especially important to the concept of the home kit. It’s also essential to recognize that innate flair of the nation, and the away kit really captures that essence."
The FFF away kit, white shirt and socks paired with blue shorts carries a unique hexadot pattern referencing both the country’s informal nickname (l'hexagone) and the dotted styles of French fashion. It shares the same interior detail (“Nos Différences Nous Unissent”), rose gold detailing and Art Deco font as the home kit.
The FFF collection also features anthem jackets, training apparel and an off-pitch collection.