Nike News

collaborations

Nike LeBron James x John Elliott Collection and Icon QS

August 01, 2018 – Comprising a selection of modular apparel and the all-new Nike LeBron James x John Elliott Icon QS sneaker, the collection releases August 4 in North America.

jerseys

Los Angeles Lakers 2018 Icon Edition LeBron James Jersey

July 31, 2018 – The Lakers Icon Swingman jersey, fitted with #23, is available at select Nike doors and Nike.com.

experience

Nike LeBron 15 Watch

March 30, 2018 – Get a first look at the latest LeBron 15 PE, which is one of five styles that will be revealed throughout the season as part of Nike's LeBron Watch program that will be made available to Nike members for purchase at tonight's tipoff via the Nike SNKRS app.

experience

Win A Pair of Nike LeBron 15 EQUALITY Sneakers

February 26, 2018 – What you need to know about this 400-pair, limited-edition release.

design

Jason Petrie on the LEBRON 15

October 16, 2017 – James’s long-time designer dishes on the benefits of knit, the benefits of Max Air and delivering a new aesthetic.

Introducing the LEBRON 15

September 08, 2017 – “This is my favorite shoe to date,” says LeBron James. “The performance benefits and sophisticated look make this shoe a force on and off the court.”

nike basketball

LEBRON 14 PE

April 07, 2017 – This is a special LEBRON 14 PE for LeBron James.

nike basketball

Nike Air Zoom Generation

January 13, 2017 – LeBron James’s debut signature shoe, the Nike Air Zoom Generation, returns on January 25.

First Look: LeBron 14

December 25, 2016 – LeBron James debuts his latest signature shoe, the LeBron 14.

LeBron James Spreads a Message of Inspiration and Self-Belief on China Tour

September 13, 2016 – The NBA superstar’s 12th annual China tour focuses on inspiring fans and growing the game of basketball.

Congratulations, Cleveland

June 19, 2016 – A video, titled "Believe," was created in celebration of the historic first championship for Cleveland and the first for the city in over 50 years.

Always Believe

June 19, 2016 – In celebration of Cleveland's title victory, the Nike Zoom LeBron Soldier 10 iD will launch exclusively in colors worn by James during the finals.

LEBRON 13 Elite Designed for James’s Championship Quest

March 15, 2016 – LeBron James will wear an evolved version of his 13th shoe, featuring a Kurim cage upper, full-length bootie and additional hexagonal Zoom Air-sole units.

Nike Expands on FlyEase Entry System

March 14, 2016 – The FlyEase entry system has gone from supporting a single silhouette to incorporation in a full family of basketball and running shoes: The LeBron Soldier 9, Pegasus 32 and Flex Run.

Nike Celebrates Sport Royalty in Toronto

January 29, 2016 – Introducing five basketball shoes inspired by Toronto's royal origins — all featuring decorative badging commemorating athlete achievements.