Nike News

Jordan Brand Pays Tribute to Kobe Bryant

February 12, 2016 – At a ceremony tonight in Toronto, Jordan Brand presented Kobe Bryant with a one-of-a-kind gift.

Nike Celebrates Sport Royalty in Toronto

January 29, 2016 – Introducing five basketball shoes inspired by Toronto's royal origins — all featuring decorative badging commemorating athlete achievements.

Innovation Mastered: Introducing the KOBE 11

December 14, 2015 – This progressive low-top shoe distills Kobe Bryant’s signature legacy to its essence: high performance, lightweight, responsive and sophisticated design.

Fire and Ice: The 2015 Nike Basketball Christmas Collection

December 10, 2015 – Nike Basketball releases limited-edition Christmas kicks for Kobe Bryant, Kevin Durant, Kyrie Irving and LeBron James.

Kobe Bryant Celebrates 10th Asian Summer Tour with Nike

August 02, 2015 – Kobe Bryant visits Guangzhou, Shanghai and Taipei during Nike’s Summer Basketball tours of Greater China and Southeast Asia.

Paul George Kicks off Nike's Summer Basketball Tours

July 21, 2015 – George visits Asia to participate in the 2015 Nike RISE Tour to inspire youth through basketball. His trip covered both China and the Philippines.

Inside Access: Nike Flyweave Technology Takes Shape

June 18, 2015 – Born from the design principles of woven textiles engineered for space travel, Flyweave accelerates performance potential for athletic shoes.

Make a Splash With LeBron and Kobe: The Summer Time Fun Pack Exclusive For Kids

May 13, 2015 – Special edition Nike basketball kicks for kids who love summer.

The NikeLab KOBE X Elite Low HTM

April 13, 2015 – HTM obsesses the details to elevate the new, low-profile version of the KOBE X in three colorways.

Pastel Hues and Modern Graphics Inspire the Nike Basketball Easter Collection

March 17, 2015 – Special editions of the KOBE X, KD7, KYRIE 1 and LEBRON 12 feature an unexpected clash of fashion-forward graphics mixed with seasonal pastels that debut April 2.

KOBE X Silk Shoe Inspired by Kobe Bryant’s Personal Connections to Asia and Europe

March 10, 2015 – Transcontinental Silk Road led to the new colorway design.

Premium Performance: Nike Basketball Elite Series Elevates Signature Shoes

March 02, 2015 – Pinnacle editions of the KOBE X, KD7 and LEBRON 12 shoes personify Nike Basketball’s relentless focus on innovation that matters.

KOBE X Vino Shoe Inspired by Off-Court Team Bonding

February 27, 2015 – Kobe Bryant off-court socializing with teammates over dinner inspires the new KOBE X Vino colorway launching March 7.

KOBE X Blackout Inspired by Kobe Bryant’s Relentless Workouts

February 11, 2015 – Bryant’s rigorous workout routine while playing for the purple and gold fuel new purple-based colorway.

Direct Insights from Kobe Bryant on the KOBE X

February 06, 2015 – Explore the symbols and soundbites deconstructing Kobe Bryant's newest weapon.

Nike Basketball Collection Honors NYC’s Iconic Cityscape and Future-Forward Energy

February 04, 2015 – Special editions of the KOBE X, KD 7, KYRIE 1 and LEBRON 12 align to New York City’s progressive architectural designs and destinations.

Exclusive Podcast: Kobe Bryant, Eric Avar and the inside story of the KOBE X

February 03, 2015 – Nike podcast chronicles the development of the KOBE X and celebrates a decade-long collaboration between Kobe Bryant and Eric Avar.

The Kobe X for Young Athletes: Performance Basketball at Every Level

February 02, 2015 – Kobe Bryant’s latest signature shoe is designed to help kids up their game.

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