Company Nike Partners With the Bryant Family to Honor Kobe’s Legacy March 24, 2022 – In partnership with Vanessa Bryant, the relationship will focus on championing a new generation of fans and encouraging youth participation in sport.
featured film Kobe Bryant's Mamba Mentality August 23, 2020 – On Bryant's birthday, and as tip-off to Mamba Week, the film honors the athlete's determined mindset.
sneakers Check Out the Kobe Footwear for Mamba Week August 13, 2020 – Three colorways of the Kobe V Protro, an Undefeated collaboration and a limited-edition jersey release beginning August 23.
community Nike Commits to Furthering Kobe Bryant’s Legacy through Mamba Mentality August 12, 2020 – Starting Sunday, August 23, Nike will honor Bryant by celebrating “Mamba Week,” a week full of programing and retail launches.
performance The KOBE V Gets the Protro Treatment December 19, 2019 – The KOBE V Chaos arrives in Protro form, launching in North America January 3.
performance Built for Speed: The Nike KOBE AD NXT August 08, 2019 – Presenting the most technologically advanced shoe in the KOBE line.
nike basketball Nike Zoom Kobe IV Protro May 03, 2019 – It releases May 24 on SNKRS in North America.
Kyrie Pays Respect to Kobe and Bruce Lee with Special KYRIE 3 August 28, 2017 – Irving pays tribute to Kobe Bryant as mentor and friend with the KYRIE 3 Mamba Mentality.
Kobe Bryant Applies Color Psychology to the all-new KOBE A.D. August 14, 2017 – Combining performance innovation with color inspiration, the new KOBE A.D. launches globally on August 24, in recognition of the legend's uniform numbers, 8 and 24.
The KOBE A.D. NXT Unhinges Tradition March 29, 2017 – Launching April 3, the KOBE A.D. NXT features an integrated lacing system and unconventional Flyknit upper.
Kobe Bryant Visits Europe to Inspire the Next Generation July 21, 2016 – Bryant energizes Europe's basketball community on multi-city Nike Basketball tour spanning the Netherlands and Italy.
KOBE 11 Muse Pack: Mark Parker Pays Tribute to the Black Mamba May 17, 2016 – The third installment of the KOBE 11 Muse Pack is designed by NIKE, Inc. President & CEO Mark Parker, with inspiration from the Black Mamba snake.
KOBE 11 Muse Pack: Tinker Hatfield Honors Greatness April 26, 2016 – The second installment of the KOBE 11 Muse Pack is designed by Tinker Hatfield, honoring Kobe’s ascension to greatness with inspiration from Michael Jordan and the Air Jordan III.
KOBE 11 Muse Pack: A New Chapter Begins April 14, 2016 – The new pack champions the creativity that fuels three design pioneers while honoring Bryant as a collaborator and innovator.
The Conductor: Nike Salutes Kobe’s Final Performance April 13, 2016 – A farewell film from Nike salutes Kobe Bryant's final performance and legendary career, which has been fueled by love and hate from both fans and foes.
Love or Hate, Tell Kobe How You Feel April 10, 2016 – Kobe Bryant teams up with Nike to solicit final words from fans around the world via the Kobe 11 Mamba Day iD shoe and Mamba Day Generator while fellow Nike athletes join in on a video tribute.
Kobe Countdown Fuels Love and Hate April 07, 2016 – NIKE, Inc. celebrates Kobe Bryant with a one-of-a-kind career tribute.
