Nike News

Inside Access: Nike Flyweave Technology Takes Shape

June 18, 2015 – Born from the design principles of woven textiles engineered for space travel, Flyweave accelerates performance potential for athletic shoes.

Inside Access: The Nike Dunk Celebrates 30 Years as an Icon

April 07, 2015 – Born in 1985 out of Nike’s focus on basketball innovation, the Dunk transcends hoops and sport.

Inside Access: 25 years of NCAA Uniform Innovation

March 03, 2015 – From short shorts to graphic patterns to tailored fit, Nike's basketball uniform style and innovation has come a long way.

Inside Access: Nike’s Link to New York City's Hoops Heritage

February 03, 2015 – Nike Basketball prepares for All-Star in New York with a look at the past’s impact on the future.

Inside Access: The Science of Traction

January 06, 2015 – Nike Basketball’s ongoing focus on optimal traction has evolved performance.

Inside Access: The Nike Signature Athlete Legacy

December 02, 2014 – Honoring the past, recognizing the present and celebrating the future of Nike’s esteemed roster of signature athletes.

Inside Access: Nike Basketball's Design Obsession

November 04, 2014 – Nike’s progressive approach to design and 42-year history in basketball is evident in new styles this year, including the Nike Zoom Run The One shoe – a rising star receiving considerable buzz.

Inside Access: Jordan Brand Brings to Life Iconic “Slam Dunk” Comic in Epic Collaboration

October 16, 2014 – The legendary Sakuragi story continues with new “Slam Dunk” art on special-edition shoes.

Inside Access: Nike Football Intensifies Color in Holiday Designs

September 17, 2014 – Martin Lotti, Nike’s Creative Director for Football, talks club kits and color inspiration.

Inside Access: Grigor Dimitrov Holds Court With NikeCourt

August 27, 2014 – NikeCourt athlete Grigor Dimitrov discusses what it takes to be a part of the tennis elite.

Inside Access: An Evolving Jordan Brand Continues to Inspire the Next Generation

July 24, 2014 – The Jordan Brand has been a staple in the sports and entertainment world for years, and is a conversation leader in both design and utility.

Inside Access: KOBE 9 Elite Low

June 03, 2014 – With deep design inspiration, the KOBE 9 Elite Low is the one of the brand’s most technically advanced basketball shoes.

Inside Access: Introducing Nneka and Chiney Ogwumike

May 06, 2014 – Nike Basketball welcomes the multi-talented sisters to the family.

Inside Access: Celebrating Derek Jeter’s Last Season with RE2PECT

April 02, 2014 – A look back at Jeter's career as the longest-tenured Jordan Brand athlete begins his final baseball season.

Inside Access: "What The" Luck Continues

April 01, 2014 – This is no April Fool's Day joke. Nike Basketball builds on the "What The" legacy with two bold designs for LeBron James and Kevin Durant.

Inside Access: Natural Motion and Nike Free

March 13, 2014 – Nike Free hit the ground 10 years ago but its natural motion ethos goes all the way back to Bill Bowerman and the Nike Cortez.

Inside Access: 1992’s Nike Air Maestro Flight I

March 04, 2014 – Introduced in October 1992, this hidden gem influences the design and construction of modern basketball shoes.

Inside Access: New Nike Basketball Hat Collection

February 04, 2014 – The game's influence on pop culture comes full circle with new hat collection.

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