June 18, 2015 Inside Access: Nike Flyweave Technology Takes Shape Born from the design principles of woven textiles engineered for space travel, Flyweave accelerates performance potential for athletic shoes.
April 07, 2015 Inside Access: The Nike Dunk Celebrates 30 Years as an Icon Born in 1985 out of Nike’s focus on basketball innovation, the Dunk transcends hoops and sport.
March 03, 2015 Inside Access: 25 years of NCAA Uniform Innovation From short shorts to graphic patterns to tailored fit, Nike's basketball uniform style and innovation has come a long way.
February 03, 2015 Inside Access: Nike’s Link to New York City's Hoops Heritage Nike Basketball prepares for All-Star in New York with a look at the past’s impact on the future.
January 06, 2015 Inside Access: The Science of Traction Nike Basketball’s ongoing focus on optimal traction has evolved performance.
December 02, 2014 Inside Access: The Nike Signature Athlete Legacy Honoring the past, recognizing the present and celebrating the future of Nike’s esteemed roster of signature athletes.
November 04, 2014 Inside Access: Nike Basketball's Design Obsession Nike’s progressive approach to design and 42-year history in basketball is evident in new styles this year, including the Nike Zoom Run The One shoe – a rising star receiving considerable buzz.
October 16, 2014 Inside Access: Jordan Brand Brings to Life Iconic “Slam Dunk” Comic in Epic Collaboration The legendary Sakuragi story continues with new “Slam Dunk” art on special-edition shoes.
September 17, 2014 Inside Access: Nike Football Intensifies Color in Holiday Designs Martin Lotti, Nike’s Creative Director for Football, talks club kits and color inspiration.
August 27, 2014 Inside Access: Grigor Dimitrov Holds Court With NikeCourt NikeCourt athlete Grigor Dimitrov discusses what it takes to be a part of the tennis elite.
July 24, 2014 Inside Access: An Evolving Jordan Brand Continues to Inspire the Next Generation The Jordan Brand has been a staple in the sports and entertainment world for years, and is a conversation leader in both design and utility.
June 03, 2014 Inside Access: KOBE 9 Elite Low With deep design inspiration, the KOBE 9 Elite Low is the one of the brand’s most technically advanced basketball shoes.
May 06, 2014 Inside Access: Introducing Nneka and Chiney Ogwumike Nike Basketball welcomes the multi-talented sisters to the family.
April 02, 2014 Inside Access: Celebrating Derek Jeter’s Last Season with RE2PECT A look back at Jeter's career as the longest-tenured Jordan Brand athlete begins his final baseball season.
April 01, 2014 Inside Access: "What The" Luck Continues This is no April Fool's Day joke. Nike Basketball builds on the "What The" legacy with two bold designs for LeBron James and Kevin Durant.
March 13, 2014 Inside Access: Natural Motion and Nike Free Nike Free hit the ground 10 years ago but its natural motion ethos goes all the way back to Bill Bowerman and the Nike Cortez.
March 04, 2014 Inside Access: 1992’s Nike Air Maestro Flight I Introduced in October 1992, this hidden gem influences the design and construction of modern basketball shoes.
February 04, 2014 Inside Access: New Nike Basketball Hat Collection The game's influence on pop culture comes full circle with new hat collection.