Kobe Bryant Inspires Kids in Greater China to Rise August 07, 2014 – Nike RISE Campaign enters final phase in Beijing.
Kobe Bryant Begins 9th Summer Basketball Tour with Nike July 31, 2014 – Basketball legend trains Rise players at state-of-the-art House of Mamba.
LeBron James Inspires Kids Across Greater China By Sharing His Own Rise Journey July 29, 2014 – Nike basketball RISE Campaign resumes with Kobe Bryant this week.
NIKE RISE BASKETBALL CAMPAIGN GETS UNDERWAY IN CHINA July 23, 2014 – LeBron James, Kobe Bryant will help make basketball dreams come true.