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nike tennis

NikeCourt Readies Tech Challenge Revival

February 21, 2020 - Three decades on, and the Air Tech Challenge II still issues goosebumps to tennis and sneaker fans alike. Synonymous with the rebellious spirit of its most famous wearer, Andre Agassi, the shoe defined ’90s attitude on the court and introduced both an iconic tooling and an unmistakable upper pattern. The latter characterizes NikeCourt’s revival of the Tech Challenge — a new, Max-Air-equipped court shoe highlighted by those familiar vibrant graphics. 

A modified herringbone pattern provides the NikeCourt Tech Challenge 20 excellent traction. The aforementioned Max Air unit offers cushioning in the heel and helps create a smooth heel-to-toe transition. The medial side of the Air unit is hidden — helping to provide durability during slides — and ankle support is augmented by an asymmetrical collar. 

As in the original Air Tech Challenge II, the classic “Nike Air” logo appears on the heel. 

The NikeCourt Tech Challenge 20 releases February 26 for Nike Members and will be available February 29 on nike.com and through select retailers. 

To download hi-res images, click here.

nike football (soccer)

The Mercurial Dream Speed 2 Exemplifies the Speed of Light

February 19, 2020 - Everything about the second iteration of the Mercurial Dream Speed evokes its namesake. From the transition of colors representing the various frequencies of light (and their corresponding speed) to the numbers highlighted on the outlined Nike Swoosh (299,792,458 meters per second — or the speed of light), speed is the name of the game for the Mercurial Dream Speed 2.

The Nike Mercurial Dream Speed 2 drops February 20 on nike.com and will be debuted on pitch by Sam Kerr, Kylian Mbappé and Cristiano Ronaldo.

Nike By You

How to Get the Nike Air Max 90 Premium By You

February 17, 2020 - Remake the timeless Air Max 90 with a new Nike By You color palette inspired by ’90s-era print- and pattern-laden, crinkle-nylon apparel found in the Department of Nike Archives. In addition to upper graphics and speckled midsoles, translucent ’90s-era print outsole options and an Air Max logo are available to personalize.

The latest Nike By You offering drops February 24 on nike.com.

nike sportswear

Check Out the Air Max Bubble Pack

February 17, 2020 - Celebrating 30 years of the Air Max 90, Nike’s latest Air Max Pack ensures effervescence is in the air. The Air Max Bubble Pack derives its inspiration from bubble wrap — a play on Nike Air — employing a layered air bubble aesthetic for an iridescent effect. 

The latest Air Max offering drops February 29 on nike.com.

nike basketball

Nike Adapt BB 2.0 Chicago Gamer Exclusive

February 14, 2020 - The colorway of the Nike Adapt BB 2.0 was debuted by Memphis Grizzlies guard Ja Morant February 14 during 2020 NBA Rising Stars. As a Gamer Exclusive, the shoe will feature virtually inside NBA 2K20 and will unlock for physical purchase within the game in the coming weeks.

To download hi-res images, click here.

jordan brand

Jordan Brand Taps Into Its Italian Pedigree

February 13, 2020 - The Jumpman's connection to Italian fashion reaches back to 1986, when the Air Jordan II’s manufacturing process both followed from and jumpstarted the brand's interest in fine Italian craftsmanship. The Air Jordan I Mid Milan deepens that connection by referencing the capital city’s spires and gothic architecture in a sun-glinted pastel color scheme. The shoe comes with a MLN hangtag.

The Air Jordan I Mid Milan is available for pre-release February 19 at One Block Down in Milan. A global release follows on February 22.

February 05, 2020 - The Nike Air Zoom Viperfly represents a new paradigm of performance on the track.

Designed specifically for the 100 meter, the truest test of pure human speed, the spike incorporates an innovative new carbon plate — produced by a new process, Custom Fiber Placement (CFP), which allows for varying flexibility within the plate — and an unmistakable forefoot Nike Air Zoom unit. This composition, developed alongside the Nike Air Zoom Alphafly NEXT%, was designed to provide responsiveness and energy. It follows deep study of the strategy and performance of the race, and focuses attention on what athletes need most in the last 20 meters of the sprint. 

The Nike Air Zoom Viperfly is completed by an Atomknit (a new version of Nike Flyknit) upper, which maximizes heel lockdown and decreases material waste. In addition, the foam in the heel provides impact protection and aids the transition from full-speed sprint to post-race walk.

The Nike Air Zoom Viperfly will be available as part of Nike’s race day footwear offering in summer 2020.

February 05, 2020 - Designed for 800 meter to 10k races, the Nike Air Zoom Victory is a complete paradigm shift in distance track spike design. 

Inspired by the Nike Alphafly NEXT%, the spike is built with a combination of Nike ZoomX foam, carbon fiber plate and Nike Air Zoom. The latter is supplied by a unique welded Nike Zoom Air sole, which divides the unit into two separate pockets, provides responsive impact protection and allows for a smooth transition without sacrificing control on the track. The Nike ZoomX foam is employed as a thin midsole between the carbon plate and ground, and the full system is tuned to minimize energy loss and maximize response. The spike's upper is formed from Nike Atomknit, a new version of Nike Flyknit.

The Nike Air Zoom Victory is part of Nike’s race day footwear offering in summer 2020.

nike sportswear

The Nike React Vision D/MS/X Experiments with Comfort

January 31, 2020 - The Nike React Vision D/MS/X incorporates more of its namesake React cushioning than its predecessor, the Nike React Element 87, and builds off the 2018 release's futuristic and technical aesthetic.

Once again, Nike Sportswear continues to experiment with Nike React in search of surreal cushioning solutions for all-day wear. Employing the algorithm from the Element series, Nike React Vision’s exaggerated tooling with protruding lugs provides a soft bounce with each step.

The Nike React Vision interprets uppers from classic running silhouettes, Air Span II and Internationalist, and remixes their designs for an exaggerated aesthetic. An overstuffed tongue and lightweight-mesh upper bring top-of-foot comfort.

The Nike React Vision D/MS/X releases February 6 on SNKRS, SNEAKRS and at select retailers.

To download hi-res images, click here

January 30, 2020 - maharishi's latest program with Nike by You celebrates the merger of technology and nature. 

Using Nike’s tallest Air unit, which is constructed from 75 percent recycled material, the maharishi By You Air Max 720 carries a distinct custom camouflage inspired by leopard spots. “Camouflage, in truth, is an abstract rendition of nature,” says maharishi founder Hardy Blechman. 

maharishi's abstraction of the leopard print is translated in a custom jacquard knit upper that comes in a choice of colors: leopard heat, leopard moss, leopard desert and leopard noble red. The depth of the camouflage is extended by a balance between the base surface of the fabric and the flocked yarns that sit about it. This creates a strong textural dimension, as well as a subtle shift of personality, depending on time of day.

Further customization comes in the form of a selection of maharishi “truisms” — “THE TRUTH IS ONE” or “WISE TYGERS” — which can embellish the Air unit. 

The maharishi By You Air Max 720 can be customized now and will be available February 3 from nikebyyou.nike.com/maharishibyyou

To download hi-res images, click here