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Nike SB Zoom Blazer Mid Lance Mountain

August 10, 2017 - Lance Mountain first laid eyes on the Nike Blazer not in person, but in the pages of skateboard magazines. “In ’78, the Blazer started showing up a lot,” he recalls. “A lot of top pro guys at that time were wearing the Blazer.  That's how I first saw it. It was always on my radar — part of my youth. When I got on Nike, I went straight to that shoe.”

The Nike SB Zoom Blazer Mid Lance Mountain honors the legendary skater’s affinity for pool skating, as well as his fondness for a silhouette he lusted after in childhood and earned as a pro. The color scheme reflects a common conceit in Mountain’s skate graphics — ‘70s-era prism-fades on concert posters — and the tiles from Mountain’s favored skate environment, pools.

“Pool skating is the street skating of vert. Instantly in the ‘70s, pools were mimicked in skate parks. And so the level of skateboarding grew from a backyard pool to a skate park pool, and then over the years they have refined and gotten bigger and bigger,” explains Mountain. “I skate pools. That’s where I skate. In the last 10 years, I’ve rarely skated other things.”

Fittingly, the Nike SB Zoom Blazer Mid Lance Mountain’s graphic embellishments nod to the continuity of Mountain’s fanaticism for pools. The heel has a tile treatment, and within it features a tile-like debossing, with “78” referencing the year Mountain first remembers seeing the Blazer regularly in skate mags. The right shoe reads "17" to represent both the present day and a nod to the future.

It's available starting August 17 on Nike+ SNKRS, and at select retailers.


JW Anderson and Converse Continue Reimagining the Chuck 70 Through Texture and Color

October 04, 2018 - Just in time for fall, JW Anderson releases its latest collection with Converse, transforming the Chuck 70 with a simplified and refined felt upper. The unlined shoe provides a deconstructed look and a visceral experience — the premium felt directly touches the foot. Available in a modern autumnal color palette from Fluorescent Orange to Khaki Green, the reimagined Chuck features a post-applied felt foxing tape and license plate with lasered-on details.

The Converse x JW Anderson “Felt” collection is available globally October 11 at, and select retailers. An exclusive gray colorway, "Quiet Shade," will also be available at and JW Anderson Workshops in London.

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Nike Alpha Huarache Elite 2 Cleat and Turf Shoe

October 01, 2018 - The Nike Alpha Huarache Elite 2 Cleat, arriving in both a mid-cut and a low-cut, is designed for dynamism on the field without sacrificing stability.

Exclusive to the mid-cut cleat is a textile double-strap at the midfoot and the ankle, featuring a hook-and-loop closure; the back of the strap has an open-hook detail that allows for easy entry. A Nike Air unit in the heel and Zoom AIr unit in the forefoot provides comfort underfoot, while a TPU toe cap and rubberized screenprint resists abrasion in the cleat's high-wear areas. The Nike Alpha Huarache Elite 2 Low Cleat also brings a breathable, secure fit with its no-sew mesh upper.

The Nike Alpha Huarache Elite 2 Turf Shoe, meanwhile, is built for your pregame and practice needs. The Nike Lunarlon foam in the midsole provides lightweight cushioning. Rubber pegs throughout the center of the outsole give enhanced traction on turf, grass, and dirt. 

The Nike Alpha Huarache Elite 2 Cleat and Turf Shoe releases October 1 on and at select retailers.

Download all images here.

young athletes

Nike "Little Big Cats" Toddler Pack

September 28, 2018 - The Nike "Little Big Cats" toddler pack includes playful, jungle-cat styles of three Nike Basketball silhouettes: the LEBRON 15, the KD11 and the KYRIE 4. Yes, the shoes are for toddler sizes only (2c –10c, specifically). The shoelaces are covered by an oversized patch of the cat that reflects the signature athlete's playing style — a lion for LeBron, a tiger for Durant and a cheetah for Kyrie. The shoe pack coincides with the release of a matching toddler apparel and accessories collection.

The Nike "Little Big Cats" toddler pack releases October 1 on and at select retailers.

Download images here.

jordan brand

Jordan Proto-Max 720

September 25, 2018 - The latest in Nike Air technology fuses with Jordan design language to create a new silhouette within Jordan Brand's Flight Utility range: the Jordan Proto-Max 720. 

The shoe features Nike's latest Air innovation, 720, along with a lightweight, flexible textile upper. Adjustable heel straps allow for custom fit, while Flight Utility graphic details appear on the tongue and heel tabs. 

The Jordan Proto-Max 720 releases in 2019. 

nike tennis

NikeCourt Air Zoom Vapor X LTR PE "Nishikori"

September 25, 2018 - The NikeCourt Air Zoom Vapor X LTR PE "Nishikori" pays tribute to Japan's Kei Nishikori, the most successful male Japanese tennis player in Grand Slam history.

The wave print on the upper references Nishikori's hometown of Matsue, which translates roughly to "Water City." The sock liner print is an ode to Japanese cherry blossoms. "NikeCourt" appears in Katakana syllabary on the shoelaces.

The NikeCourt Air Zoom Vapor X LTR PE "Nishikori" will release globally October 1 on and at select retailers.

Download the images here.

nike sportswear

Nike Zoom Fly SP Gyakusou

September 25, 2018 - The Nike Zoom Fly SP Gyakusou brings Jun Takahashi's singular artistic detailing to the stretch-woven upper of the running-inspired silhouette. The Nike Lunarlon foam provides lightweight cushioning, while the translucent upper is breathable for everyday wear.

The Nike Zoom Fly SP Gyakusou releases October 4 in limited quantities on and at select retailers.

nike football (soccer)

Nike Mercurial Vapor PE "Modric"

September 24, 2018 - Nike honors Croatian midfielder Luka Modric with a celebratory boot, the Mercurial Vapor PE "Modric," after his 2018 Best Player distinction.

The boot's full multi-chrome upper shines with an iridescent finish. Characteristic of the Mercurial Vapor, lightweight plates under the forefoot and heel are contoured for comfort and control.


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Nike React Vapor 2 "Camo"

September 24, 2018 - The Nike React Vapor 2 "Camo" harnesses Nike React technology to deliver all-day comfort on the green.

Appearing in Paris for the biennial United States vs. European golf competition, the Nike Golf React Vapor "Camo" provides a supportive fit through Nike Flywire technology and features a hybrid outsole with spikes and integrated traction. The two-colorway shoe, one for each team, comes with a two-year waterproof warranty.  

The Nike React Vapor 2 "Camo" releases September 27 in limited quantities on and at select retailers.

nike football

Nike Track Cleat (Odell Beckham Jr. Special Edition)

September 23, 2018 - The third of Odell Beckham Jr.'s pregame cleats for the 2018-19 season, the Nike Track Cleat (Odell Beckham Jr. Special Edition) honors American track star Michael Johnson.

The cleat is a flood-red take on the golden track spike worn in 2000 by Johnson in Sydney, Australia, where he became the first man to win two consecutive 400m gold medals. The satin textile upper of the football cleat features a zipper to secure the shoelaces, while the original ceramic composite aluminum plate is replaced by carbon fiber.

The Nike Track Cleat (Odell Beckham Jr. Special Edition) will be worn by OBJ during pregame of the New York Giants’ September 23 home game against the Houston Texans.