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June 25, 2019 - Sure, there’s glory in topping the podium in front of a packed stadium to be crowned the Fittest on Earth, but all of the work to get there takes place when no one’s watching. 

Mat Fraser knows that better than perhaps anyone. His daily, often solo, training takes him to the “dark place” — physically and mentally. The gritty grind prepares him to step into the bright, public light of the competition floor, ready to destroy workouts in jaw-dropping fashion.

Fraser’s second PE is designed on the new Metcon 5. The darkness represents Fraser’s inward focus and meticulous dedication to his routine, while the lightness signifies him stepping into the spotlight for competition. The red racing stripe is a nod to the chase for first place as well as the shorts worn by the CrossFit Games leader. The three bullseyes on the medial heel and on the sockliner stand for the three consecutive first-place medals Fraser has earned at the CrossFit Games. Also on the sockliner is Fraser's mantra, “HWPO”  — hard work pays off. His signature appears on the transparent outsole.

The shoe comes in a box packed with tissue paper with the image of a bull’s skull (something Fraser uses to remind himself to strengthen his weaknesses) and the HWPO acronym. 

The Nike Metcon 5 Mat Fraser PE will be available to NikePlus Members on June 25, and on June 28 on nike.com and at select retailers. 

July 19, 2019 - Following the release of his first Air Jordan I High, Travis Scott now applies his Cactus Jack persona to a Low version. Staying true to Scott’s love for earth tones and a worn-in look, this version incorporates many of the same design elements of the previous release, such as premium nubuck and Cactus Jack branding on the tongue, left heel and sock liners. Subtle design additions include a reversed white Swoosh on the lateral side, black waxed laces and alternate oval laces in pink and black.

The Travis Scott Air Jordan I Low releases July 19 at travisscott.com.

July 17, 2019 - The road to gold isn’t pretty. And every year, the competition gets tougher — athletes have to train more and fight harder than ever before. But the top of the podium is worth the calloused hands and trembling muscles. 

The special-edition “Medal Strong” Metcon 5 honors this gritty journey. The hazy black upper appears distressed, as though it has been broken in and sweated on. Pops of gold for men and rose gold for women at the heel represent how naturally-occurring metallic gold comes out of the ground: not yet polished, but still valuable.

The Nike Metcon 5 “Medal Strong” will appear on the competition floor in August. It releases July 22 for NikePlus members and globally July 25. 

converse

Converse, Joshua Vides and Chinatown Market Explore the Bounds of Customization

July 16, 2019 - The Converse Chuck 70, built from the 1970 articulation the Converse Chuck Taylor All Star, has solidified a reputation as a designer favorite. For Los Angeles-based artist Joshua Vides and Chinatown Market’s Michael Cherman, the shoe is also an invitation for hands-on experiences. 

Cherman’s vision for the shoe employs a light-sensitive, multi-tone asymmetrical canvas upper, which transforms when exposed to UV light. Vides allows for a more intentional transformation: His Chuck 70 incorporates interchangeable Velcro panels in custom Pantone colors.

Converse adds to this mix by offering a third sneaker with its own evocative release. The UNT1TL3D pack carries an exaggerated midsole and an upper features hand-drawn iterations of the phrase “NOT A CHUCK” — an ode to DIY decoration and the notion that a Chuck is defined only by the wearer. 

All three shoes launch during ComplexCon Chicago, July 20 and 21, at the Converse booth. Broader releases for each of the Chuck 70s follow: July 26 for the Converse x UNT1TL3D; August 2 for the Converse x Chinatown Market;  August 16 for the Converse x Joshua Vides. 

converse

Converse Basketball Off-Court Preview

July 15, 2019 - Highlighted by new versions of two classic basketball silhouettes, Converse’s fall footwear channels ’90s hoops vibes in familiar and unexpected ways. Several elements of the decade's sportswear history is reflected — including an early penchant for tracksuits to a later embrace of bold geometries — and re-crafted. 

VLTG
Originally released in 1995, the Converse Voltage made an immediate statement on collegiate and NBA courts through its dynamic “bolt-chevron” upper pattern. That it was worn by some of the era's most potent guards led to its mystic and made the shoe a cult favorite (lock-up with school uniform styles helped too).

For 2019, the Voltage is brought back from the archives for the first time, its spirit channeled through the new, women's-only VLTG. This vision of the shoe reinterprets the ’95 silhouette with an exaggerated heel arch, lightweight SmartFoam cushioning and street-ready herringbone outsole. 

ERX 260 MID
The color blocking of the ERX 260 MID draws from a series of Converse tracksuits sold in 1990 under the “CONS Collection” label. Along with an embossed tongue, these blocked color palettes celebrate the ERX’s over-the-top verve. The shoe is completed by OrthoLite insole cushioning and an EVA heel.

ERX 260 OX
Notable for its brash high and mid models, the ERX gets a low-cut, off-court refresh in 2019. It retains archival design cues, including embossed tongue details, and is given an OrthoLite insole with EVA heel for added comfort. 

All three shoes will launch August 2019. 

July 12, 2019 - This LEBRON XVI PE was created for Phoenix Mercury guard Diana Taurasi and was debuted during her July 12 game against the Connecticut Sun.

nike baseball

The Nike Force Zoom Trout 6 Boasts New Rock and Roll Colorways

July 09, 2019 - As a nod to Cleveland’s history as the Rock and Roll Capital of the World, the Nike Force Zoom Trout 6 sports new colorways inspired by iconic rock album covers. Special materials, such as denim and paisley synthetic, are added to produce cleats made for center stage — and for the midsummer classic.

The Nike Force Zoom Trout 6 denim colorway releases July 9 on nike.com.

 

July 02, 2019 - Specifically engineered for cardio boxing workouts, the Nike Air Max Box takes the Air Max 270 platform and creates a performance shoe that provides ankle and foot stability. Here are some key features of the model.

  • Containment: a large outsole radius provides greater ground contact and foot-movement control.
  • Cushioning: Air Max cushioning gives maximum comfort and support.
  • Reactive: the design allows support and responsiveness for cardio boxing classes and workouts.
  • Versatile: premium materials combine with performance mesh.

The Nike Air Max Box is available July 4 on nike.com and at select retailers.

July 02, 2019 - With its bold features, the Nike ZoomX Vista Grind blends traditional running DNA with an exaggerated lifestyle platform.

The shoe was designed for "running" around the city, with a goal of combining distinct style and radical comfort. That style comes through the silhouette's shape and aesthetic sensibility, taking cues from the intersection of streetwear and high fashion.

To create a comfortable new platform, production scraps from ZoomX running shoes were recycled and fused into the Vista Grind's midsole to give an ultralight, bouncy feel and an energetic step.

The Nike ZoomX Vista Grind releases July 4.

nike running

4 Things to Know about Caster Semenya’s Nike BETRUE Track Spike

June 30, 2019 - This year, South African middle-distance runner Caster Semenya returns to the Nike Prefontaine Classic wearing a special Nike BETRUE spike for her 800-meter competition. The elite middle-distance runner ties up the technicolor spike one year after she set a U.S. all-comers record in the event (In fact, her only races on U.S. soil have been Pre Classic 800s). Here are four details to know about the spike ahead of Semenya’s run:

1.    It was inspired by this season’s Nike BETRUE collection

Semenya was one of the athlete ambassadors for the collection and starred in the “Nobody Wins Alone” Nike film along with basketball players Sue Bird, skateboarder Elissa Steamer and others.

2.    It’s the first BETRUE track spike created by Nike

This month, Nike BETRUE colorways appeared across the sporting world for both elite and everyday athletes; the track spike joins Nike basketball BETRUE PEs that appeared on WNBA courts in June as well as the Nike Zoom Pegasus Turbo BETRUE.

3.    The Pride flag color spectrum appears on more than just the upper

The pattern of eight-colored stripes also shows up on the outsole Swoosh and the aglets. Nike created the aesthetic for this season's BETRUE collection by directly partnering with the Gilbert Baker Estate.

4.    It’s appearing in the Bay Area on an important anniversary

The Pre Classic takes place in the Bay Area 40 years after Gilbert Baker’s Pride flag first debuted in San Francisco.