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Nike Flyknit Racer BETRUE

May 26, 2017 - Using vacuum-printed sublimation to achieve maximum brightness and a smooth, HD gradient, Nike designers achieved the first-ever eight-color, rainbow Swoosh design on the lateral side of the black and white Flyknit Racer BETRUE. The rainbow gradient references the original eight-color Pride flag. 

The Nike Flyknit Racer BETRUE is available in key cities starting June 1 on Nike+, SNKRS, nike.com/nikelab and at select retailers, with the exception of the U.S., where it is available starting June 5.

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Nike Air Max Thea Ultra

March 07, 2016 - Inspired by Art Deco design and the iconic Chrysler Building, the “City Collection” Nike Air Max Thea Ultra women's shoe is an ode to New York's architectural history.

The “City Collection” Nike Air Max Thea Ultra arrives March 19 on Nike.com.

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Nike Air Max Zero Ultra

March 07, 2016 - Inspired by Japanese wave patterns, the “City Collection” Nike Air Max Zero Ultra women's shoe is dedicated to the city of Tokyo.

The “City Collection” Nike Air Max Zero Ultra arrives March 28 on Nike.com.

nike running

Nike Flyknit Racer

March 04, 2016 - The Nike Flyknit Racer is now available in a bright "Santa Monica Sunset" colorway, inspired by the rich running heritage of the city and its residents' favorite time to train.

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Nike Air Max BW Ultra

March 03, 2016 - Upon its release in 1991, the Air Max BW was an immediate hit with distance runners. Since then, the striking silhouette has been a favorite of club kids worldwide.

Retooled for lightweight comfort, the Air Max BW Ultra women's shoe arrives in Bright Crimson on March 3 at Nike.com.

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Nike Air Max 1 Print

March 02, 2016 - The Nike Air Max 1 Print juxtaposes a smooth, suede mudguard with a vibrant, seasonal cherry blossom-inspired upper.

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Nike Classic Cortez Cherry Blossom

March 02, 2016 - The Nike Classic Cortez Cherry Blossom shoe wraps the original Bowerman design in a seasonal print.

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Nike Air Max Thea Print

March 02, 2016 - The Nike Air Max Thea Print features premium lightweight cushioning, a low-cut profile and a seasonal cherry blossom print for lasting comfort and understated style.

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Nike Roshe One Cherry Blossom

March 02, 2016 - Inspired by the practice of meditation and the concept of Zen, the Nike Roshe One embodies simplicity. The Nike Roshe One Cherry Blossom gives the shoe seasonal appeal with a beautiful new floral print.

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Nike Blazer Mid Print

March 02, 2016 - Introduced by Nike Basketball in 1972, the Nike Blazer has since become a modern style staple. The Nike Blazer Mid Print features a seasonally-driven cherry blossom graphic.