Nike News > Featured Footwear

Nike News

Your source for the latest NIKE, Inc. stories

March 08, 2017 - The Nike AF1 “Jet” is a one-of-a-kind sneaker created to say thank you to Elton for his commitment to diversity and inclusion, and his long-standing relationship with Nike.

The upper is inspired by two factors. A British Knight’s Armor and the Disco Ball. The design has a 1970s feel to pay homage to the early days of disco and the relationship between Elton and Nike. By doing that it also creates an aesthetic nod to Elton’s ‘Knighthood’ with the chrome effect.

The product is finished off with Nike BETRUE color inspiration and graphics. The shoes were designed, built and produced at Nike’s WHQ with the shoes themselves being manufactured in The Builder Lab within Nike’s Advanced Product Creation Centre which most recently created Odell Beckham Jr.’s NFL cleats and a vast number of the footwear for Track & Field athletes at the recent 2016 Rio games. The AF1 Jet was presented to Elton this past weekend in Eugene, Oregon. 

Elton’s relationship with Nike began in the mid-1970s when Geoff Hollister created several one-of-a-kind shoes for the legendary musician. The Cortez, Daybreak, Tailwind hybrids appeared gained mythical status as they began popping up on the internet and in publications in the early 2000s.  

nike sportswear

Nike Classic Cortez Cherry Blossom

March 02, 2016 - The Nike Classic Cortez Cherry Blossom shoe wraps the original Bowerman design in a seasonal print.

March 02, 2016 - The Nike Air Max Thea Print features premium lightweight cushioning, a low-cut profile and a seasonal cherry blossom print for lasting comfort and understated style.

March 02, 2016 - Inspired by the practice of meditation and the concept of Zen, the Nike Roshe One embodies simplicity. The Nike Roshe One Cherry Blossom gives the shoe seasonal appeal with a beautiful new floral print.

March 02, 2016 - Introduced by Nike Basketball in 1972, the Nike Blazer has since become a modern style staple. The Nike Blazer Mid Print features a seasonally-driven cherry blossom graphic.

March 02, 2016 - The Nike Air Rift, which debuted in 1996, takes inspiration from Kenyan barefoot runners. Twenty years later, the street style favorite gets a lift via a new cherry blossom print.

nike sportswear

Nike Internationalist Jacquard Premium

March 01, 2016 - The Nike Internationalist Jacquard Premium updates the classic early '80s runner with a woven, breathable jacquard upper and comfortable foam midsole.

February 29, 2016 - Upon its release in 1991, the Air Max BW was an immediate hit with distance runners. Since then, the striking silhouette has been a favorite of club kids worldwide.

Retooled for lightweight comfort, the Air Max BW Ultra arrives in Midnight Navy on March 3 at Nike.com.

February 29, 2016 - Upon its release in 1991, the Air Max BW was an immediate hit with distance runners. Since then, the striking silhouette has been a favorite of club kids worldwide.

Retooled for lightweight comfort, the Air Max BW Ultra arrives in University Red on March 3 at Nike.com.

February 29, 2016 - Upon its release in 1991, the Air Max BW was an immediate hit with distance runners. Since then, the striking silhouette has been a favorite of club kids worldwide.

Retooled for lightweight comfort, the Air Max BW Ultra arrives in Black on March 3 at Nike.com.