November 03, 2019 - G-DRAGON, the Seoul-born hip-hop star, didn't always have easy access to his favorite sneakers, the Nike Air Force 1.
"Ever since I came across hip-hop as a kid, AF1 has had a meaning greater than just shoes," says G-DRAGON. "I couldn’t afford them, so I would always pass the Nike store and admire them with my eyes and heart only. For those who loved hip-hop culture, oversized clothes, hats and matching-colored AF1s was the uniform."
Progressing as a performer and blossoming into a worldwide phenomenon, G-DRAGON has made the Air Force 1 an integral part of his uniform. The Nike Air Force 1 "Para-noise" reflects this overtly with a unique upper fabrication that features a black painted overlay designed to slowly wear away over time to reveal a personal artwork created by G-DRAGON.
The artwork conveys a sense of optimism, inspired by the singer-songwriter's vision of a world where the youth are unified through creativity and a free exchange of ideas. For G-DRAGON, art is an important expression of self that pushes culture forward.
"I was made by a culture derived by people from the past," he says.
Additional embellishments include a daisy embroidered on the tongue and removable custom pins in the upper eyelets.
The Nike Air Force 1 Para-noise launches globally November 23.
December 23, 2019 - The second colorway of the "Coming to America" collection for Giannis Antetokounmpo, the Nike Air Zoom Freak 1 Soul Glo releases December 28.
To download hi-res images, click here.
December 23, 2019 - The lateral side Swoosh of Nike’s new classically styled runner, the Atsuma, is mirrored by a cutout version on the medial. It's a handsome aesthetic feature — pleasant for looks alone — but also one that manifested a design challenge. The charge: Reduce material waste by increasing pattern efficiency.
Nike Atsuma rethinks and reimagines how traditional cut-and-sew footwear can be improved by considering how offcuts can act as critical components of the shoe's construction and beautiful elements of its design. In addition to the lateral and medial panels, the shoe’s heel counter and eyestay exhibit playful employment of negative space. So too does the hangtag, which is formed by a cutout on the outsole. A recycled sockliner adds to the considered decisions.
The Nike Atsuma releases January 1.
December 22, 2019 - Odell Beckham Jr. will make fans green with envy when he laces up in his Week 16 Nike Vapor Untouchable Pro 3 OBJ Uptempo Cleat inspired by a beloved Christmas character. However, when OBJ's latest pregame cleats hit the field with the twinkling lights turned on, these fuzzy numbers are sure to make anyone's heart grow three sizes.
The wide receiver will don the holiday-themed pregame cleats ahead of the Cleveland Browns' final 2019 regular season home game against the Baltimore Ravens December 22.
December 21, 2019 - The Nike Air Force 1 x Colin Kaepernick is inspired by the voice of the athlete and his True to 7 storytelling. The luxe black leather upper is accented by a reflective Swoosh and other high-touch accents in white and black. The shoe also incorporates a series of graphics including a portrait of Kaepernick embroidered on the heel tab, his personal logo on the tongue, a patterned sock liner and a number seven hang tag.
The Air Force 1 x Colin Kaepernick releases December 23 in North America at Nike stores, select retailers and SNKRS. It comes in adult, toddler and little kids sizes. Global launches will follow.
December 20, 2019 - The Converse All Star Pro BB Eclipse honors two elements of the brand's rich basketball history.
First, the split black/white design reminds of a period in history in which those were the only colorways of the Chuck Taylor All Star available — beginning in 1934, when white was added for the US national men’s basketball team, all the way through 1971.
Second, the introduction of a low-cut All Star Pro BB recalls Converse's first low-cut iteration of an All Star, prepared by Converse's product team for the Harlem Globetrotters in 1957. The idea wasn't just a hit on the court, it also brought the Chuck Taylor to fame within California's emergent beach culture.
The Converse All Star Pro BB Eclipse, in both hi and low, releases January 2020.
December 16, 2019 - Building off Uninterrupted's unflinching ethos put into the Nike Air Force I More Than ___, the LEBRON 17 MTAA incorporates an interchangeable tongue guard and an erasable paneled midsole for players wanting to write their own personal messages. Two markers are included.
The LEBRON 17 MTAA releases globally December 25.
December 15, 2019 - Odell Beckham Jr.'s Week 15 Nike Vapor Untouchable Pro 3 OBJ Uptempo Cleat pays homage to his alma mater in addition to his favorite professional basketball team with a purple and gold colorway.
The wide receiver will wear the cleats during his pregame warmup ahead of the Cleveland Browns' away game against the Arizona Cardinals December 15.
December 12, 2019 - The Nike Air Max 90 Undefeated pays tribute to the runner's all-encompassing cultural cache — striking harmony between ’90s homage and exalted basic.
Two premium leather color bases, white and black, provide a perfect backdrop for strong accent pops. Infrared, a hallmark Nike color initiated by the AM90, and a vibrant blue both capture the original spirit of the shoe. A double mudguard — a unique element made possible by the band of color — gives the Nike Air Max 90 Undefeated distinction from prior iterations of the Air Max 90. This feature references the supercross jackets popular in the ’90s New York hip-hop scene, which was a foundational influence on the Undefeated team.
Another defining characteristic: the replacement of the traditional "Nike Air" from the rubberized heel with the five-strike Undefeated mark.
All eight colorways (infrared/white, infrared/black, green/white, green/black, blue/white, blue/black, yellow/white, yellow/black) release December 27 at Undefeated. Toddler and preschool sizes will be available in red/black and yellow/white only.
The blue/black, blue/white, yellow/black and yellow/white colorways will release December 30 on SNKRS and SNEAKRS.
December 11, 2019 - Kevin Durant shared a special bond with his late Aunt Pearl, who passed away from lung cancer in 2000. Beginning with the KD4 in 2012, Durant remembered Pearl’s influence in his life by teaming up with the Kay Yow Cancer Fund to create a pink colorway in Aunt Pearl’s name; it's now an annual tradition in the line. The shoes are further immortalized by pulling details from earlier KD Aunt Pearl colorways and incorporating them into the next iteration. Here are the inspirations behind the details of the KD12 Aunt Pearl:
- The pearl graphic on the collar foam is drawn from the KD4
- The sock liner graphic is from the KD5
- The medial heel graphic is from the KD6
- The strap is from the KD7
- The lateral heel graphic is from the KD8
- The heel embroidery is from the KD9
- The material on the tongue, collar and Nike Swoosh is from the KD10
- The outsole marbling is from the KD11
The KD12 Aunt Pearl releases globally December 26 on nike.com and at select retailers.
To download hi-res images, click here.