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converse

Converse x Feng Chen Wang's High Concept 2-in-1 Chuck 70

October 15, 2020 - More than two years ago, at the start of her ongoing collaboration with Converse, Feng Chen Wang, like many designers before her, requested pairs of the Converse Chuck 70 to complete her SS19 Menswear presentation at New York Fashion Week. 

Equipped with more than 30 pairs, Wang captured the global attention of the creative community when she presented her vision of the canvas sneaker: a carefully deconstructed and delicately reassembled Chuck 70 concept shoe, complete with hand-painted details. Wang continued to tinker her concept through shape, style and color, and a few weeks later, debuted fresh iterations during her show in Shanghai. 

Shortly after the show, Converse and Wang began work to figure out how to formalize the bold concept and bring it to wider audiences. During the following year, after numerous rounds of construction, fit and colorway explorations, the team engineered a design and finalized a color palette that demonstrates the cohesion between Wang’s deconstructed ethos and the classic Converse silhouette. 

The result is all about honoring the icon, but boldly breaking the structure. 

The Chuck 70 2-in-1 unifies two alternate sizes of Chuck 70 to converge form and style in one approach. Not dissimilar to the exploration of layering often seen in Wang's eponymous brand and her recent Converse collaborations, the silhouette is crafted with “two” in mind: a paired organic canvas overlay, double-layered foxing tape and a modified outsole, spliced into four quadrants. This intentional design keenly demonstrates the duality of Wang’s idea while providing the wearer with enhanced “flex” in their step within the highly-structured build.

The sneakers also feature a double-lace loop for alternative styling, and Feng Chen Wang’s namesake logo appears on the heel, sockliner and laces.  

The Converse x Feng Chen Wang Chuck 70 2-in-1 launches October 20 in black and persimmon orange color palettes.

jordan brand

Introducing the Jordan Max 200 XX

January 10, 2020 - In the design of Jordan Max 200 XX, the geometric pattern formed by the familiar straps of the Jordan 8 form a distinctive motif. The abstraction connects the shoe to Jordan Brand's overarching intent to relay an innovative and function-first approach to delivering new staples for women. 

The Jordan Max 200 XX features one of Nike's latest Air units and an unmistakably Jordan feel. The modern silhouette made for all-day comfort is available now on jordan.com.

January 07, 2020 - The LEBRON 17 I Promise is inspired by the I Promise School in Akron, Ohio, fueled by LeBron James’ commitment to improve education in his hometown. His passionate optimism is characterized in the shoe’s colorful, kaleidoscopic upper and outsole. The LeBron James Family Foundation crown is on the tongue, while aspirational phrases, such as “I promise I will dream big," appear on the laces. Nike proudly supports the mission of the I Promise School through a charitable donation to the LeBron James Family Foundation.

The LEBRON 17 I Promise releases January 21 on SNKRS North America and at House of Hoops by Foot Locker.

nike golf

Hit the Links in the Air Max 97 G Silver Bullet

January 06, 2020 - Celebrating the original design of the Air Max 97, the Nike Air Max 97 G carries a true stitch-for-stitch reconstruction of the iconic runner's metallic upper and features added outsole grip for lasting stability on the links.

The Nike Air Max 97 G hits nike.com on January 16.

 

jordan brand

Air Jordan XXXIV “Wrapping Paper” PE

December 25, 2019 - Jayson Tatum will wear the Air Jordan XXXIV “Wrapping Paper” PE during the Boston Celtics' Christmas Day game against the Toronto Raptors. 

December 23, 2019 - The second colorway of the "Coming to America" collection for Giannis Antetokounmpo, the Nike Air Zoom Freak 1 Soul Glo releases December 28.

To download hi-res images, click here.

nike sportswear

The Nike Atsuma Turns Negative Space into Positive (Aesthetic) Energy

December 23, 2019 - The lateral side Swoosh of Nike’s new classically styled runner, the Atsuma, is mirrored by a cutout version on the medial. It's a handsome aesthetic feature — pleasant for looks alone — but also one that manifested a design challenge. The charge: Reduce material waste by increasing pattern efficiency. 

Nike Atsuma rethinks and reimagines how traditional cut-and-sew footwear can be improved by considering how offcuts can act as critical components of the shoe's construction and beautiful elements of its design. In addition to the lateral and medial panels, the shoe’s heel counter and eyestay exhibit playful employment of negative space. So too does the hangtag, which is formed by a cutout on the outsole. A recycled sockliner adds to the considered decisions.

The Nike Atsuma releases January 1. 

December 22, 2019 - Odell Beckham Jr. will make fans green with envy when he laces up in his Week 16 Nike Vapor Untouchable Pro 3 OBJ Uptempo Cleat inspired by a beloved Christmas character. However, when OBJ's latest pregame cleats hit the field with the twinkling lights turned on, these fuzzy numbers are sure to make anyone's heart grow three sizes. 

The wide receiver will don the holiday-themed pregame cleats ahead of the Cleveland Browns' final 2019 regular season home game against the Baltimore Ravens December 22. 

nike sportswear

The Nike Air Force 1 x Colin Kaepernick

December 21, 2019 - The Nike Air Force 1 x Colin Kaepernick is inspired by the voice of the athlete and his True to 7 storytelling. The luxe black leather upper is accented by a reflective Swoosh and other high-touch accents in white and black. The shoe also incorporates a series of graphics including a portrait of Kaepernick embroidered on the heel tab, his personal logo on the tongue, a patterned sock liner and a number seven hang tag. 

The Air Force 1 x Colin Kaepernick releases December 23 in North America at Nike stores, select retailers and SNKRS. It comes in adult, toddler and little kids sizes. Global launches will follow.

converse

The All Star Pro BB Eclipse Reintroduces Low Cuts to Converse Performance Basketball

December 20, 2019 - The Converse All Star Pro BB Eclipse honors two elements of the brand's rich basketball history. 

First, the split black/white design reminds of a period in history in which those were the only colorways of the Chuck Taylor All Star available — beginning in 1934, when white was added for the US national men’s basketball team, all the way through 1971.

Second, the introduction of a low-cut All Star Pro BB recalls Converse's first low-cut iteration of an All Star, prepared by Converse's product team for the Harlem Globetrotters in 1957. The idea wasn't just a hit on the court, it also brought the Chuck Taylor to fame within California's emergent beach culture. 

The Converse All Star Pro BB Eclipse, in both hi and low, releases January 2020.