November 30, 2017 / nike women's
The Nike Air Max 95 Embossed-Fur Cider uses pony/cowhide to create desirable and feminine textures.
It is available December 7 in women's sizing on the Nike App, nike.com and at select retailers.
June 06, 2018 / nike basketball
How do you design a shoe for the flashiest athletes in college sports?
That question was the starting point for Dan Sunwoo and Tinker Hatfield's latest University of Oregon F&F Jordan, created for the schools track & field program. Hatfield, a former track athlete himself, wanted to convey some of the inherent swagger track & field stars carry, so Sunwoo chose to allow the university's famous yellow to pop strongly off the shoe's primarily black upper.
An added quirk, made possible through the blocking of the Jordan XIII, is that the yellow pop also ends up looking like a duck foot when the shoes hit heel to heel. Bonus details include custom embroidery throughout and a replacement of the shoe's traditional cat eye motif with the UofO logo.
The shoe is limited to members of the University of Oregon track & field program and friends & family of Jordan Brand.
June 01, 2018 / jordan brand
Multiplatinum recording artist Travis Scott honors his Houston roots with his first Jordan Brand collaboration release: The Air Jordan IV Travis Scott. This shoe uses a smooth suede upper and a University Blue, Black, Bleu Carolina and Noir colorway inspired by his favorite pro football team from when he was a kid. Additional details include Cactus Jack, his record label, branding on the left heel and right insole and a reverse Travis Scott tag on the inner left tongue to nod to original AJ IV details.
The Air Jordan IV Travis Scott will release June 9.
May 28, 2018 / nike golf
Two new colorways — wolf gray and white — of the golf shoe (which originally launched in 2016) arrive this summer. Both feature Jordan Brand's iconic elephant print, as well as a drop-in sockliner and flexible outsole that provides great ground feel.
The Jordan Trainer ST G will be available June 4 on nike.com and at select retailers.
May 25, 2018 / nike training
The Nike athlete and two-time fittest man on the planet's first PE Nike shoe is largely inspired by two of Mat Fraser's favorite things: weightlifting and motorcycles. The sleek black design has custom haptic printing on the upper, replicating a barbell's diamond knurling. The bull’s skull on the tongue patch is reminiscent of a motorcycle jacket patch, the lining is quilted like a motorcycle seat, the back of the shoe is leather and the heel clip and shoelace tips are gunmetal chrome – all nods to premium motorcycle detailing.
The two circles on each heel represent the two first-place medals Fraser earned at the highest level of global competitive fitness, and nods toward his goal of a three-peat. The letters “HWPO," which stands for "hard work pays off" and is Fraser's personal mantra, line the insole.
"These design elements are really about celebrating some of my passions inside and outside of the gym," says Fraser. "This shoe gives me such sense of accomplishment. It really gets me amped up to keep doing what I'm doing — working hard and trying to make myself the best athlete I possibly can."
The Nike Metcon 4 Mat Fraser will be available June 8 on nike.com and at select retailers.
May 24, 2018 / jordan brand
When Jordan Brand athlete Erik Kynard (high jump) hits Eugene, Oregon’s, famed Hayward Field this weekend for the 2018 Prefontaine Classic, he will do so in special-edition 50/50 split block infrared/volt Jumpman footwear and uniform. The look, which draws from the the Nike Zoom Jasari — the distance spike that lit up Atlanta’s tracks in ’96 (the same year Jordan himself returned to championship glory to cap a 72-win season) — ties together Nike’s track and field heritage and Jordan Brand’s commitment to the sport.
Fittingly, Kynard will be joined in wearing 50/50 footwear by Nike athletes Matt Centrowitz (1500) and Renaud Levellenie (pole vault).
And the Jordan Tenacity 88 will take the colorway off the track with limited pairs releasing at Nike Eugene on May 25.
Continuing to celebrate Carmelo Anthony’s 15th season, the Air Jordan II PE colorway made famous during his rookie season returns for the first time. This iteration honors his time in Denver via a white, Varsity Maize and University Blue colorway. Melo branding on the sockliner and inner tongue finish it off.
The Air Jordan II Melo releases on June 9.
May 22, 2018 / nike training
The Nike Free x Metcon combines the flexibility and comfort of Nike Free with the durability and stability of Nike Metcon – a combination Cristiano Ronaldo wanted in a Nike Training shoe.
The Nike Free CR7 x Metcon speaks to Ronaldo's incredible focus, never-ending attention to detail and complete dedication to training to be his best.
Ronaldo chose white as the primary color because it provides a light, fresh feel and embodies the energy and spirit he needs for his training, he says. His favorite color, ice-blue, shows up in detailing on the TPU cage and handstand heel clip. The new logo on the cage was inspired by an ancient Portuguese navigational tool that pays tribute to Ronaldo's national heritage. His signature appears on the sock liner and CR7 branding is embossed in the premium leather at the heel and tongue.
The shoe will be available May 26 on nike.com and at select retailers.
May 21, 2018 / nike tennis
Nike celebrates Serena Williams' return to Paris clay with this special-edition Nike Blazer. The shoe features Serena’s SW logo on the laces and tongue tab, as well as a leather upper with textured accents.
Limited quantities of the Nike Blazer Mid SW will be available beginning May 24 in Europe at a special pop-up store in Paris and select retailers as well as in North America via SNKRS.
May 16, 2018 / nike sportswear
The Nike Air Max Plus hit shelves in 1998 and launched into global popularity with its daring design and innovative manufacturing background. The Nike Mercurial also released in 1998 and quickly set the standard in elite football equipment. Both shoes attracted a cult-like following in Western European circles, including athletes who looked to blur the lines of style between the pitch and the streets.
“The first time I saw the TN, it was worn by my big brother and his friends in my neighborhood,” says star French international footballer Ousmane Dembélé. “For the Mercurial, it was on TV in a Nike ad. Like many, me and my friends called the TN, ‘La Requin.’”
After 20 years, and in celebration of this summer’s competition, the streetwear classic officially takes a cue from performance footwear with the new Mercurial TN.
The lead colorway is in white, mirroring one of the Mercurial colorways that footballers will wear on the pitch in Russia next month. Iridescent shanks with a color-shifting effect appear across each colorway, mimicking the sole plate of the Mercurial.
More stylistic elements round out the fusion of the two designs. Emulating the sleek nature of the football boot, the Mercurial TN removes the “fingers” associated with the traditional TN for a clean, minimalist look. The upper is coated with a TPU translucent skin. The iconic logos are oversized, composed of fused skin, that appear prominently on the heel.
The black and orange colorways of the Nike Mercurial TN will be available on May 17 on nike.com and at Footlocker UK and EU. The white colorway is available on May 31.