In conjunction with his Why Not Zer0.3 signature performance footwear launch, Russell Westbrook teamed up with Jordan Brand in designing his Why Not? apparel collection with a straightforward direction: don't be straightforward.
The streetwear collection leans into Westbrook's contrarian approach, featuring atypical fits, materials and graphic placements. Key garments include a coach's jacket, a fleece hoodie, a short-sleeve and long-sleeve tee, a hat, fleece pants and a beanie.
“The Earth and heart logo on the apparel line is inspired by everyone being able to come together around their love for the game of basketball,” says Westbrook. “It's special to know what the game of basketball has done for my life, and the collection is a symbol of what the game can mean for the rest of the world.”
The Why Not? apparel collection releases January 1 on Jordan.com and at House of Hoops.
To download hi-res images, click here.
Heating up on and off the court this winter season, the Nike Icon Clash collection returns with a versatile line of mix-and-match workout pieces rooted in basketball design.
Sprinkled with feminine glam, such as gold and silver metallics, and paired with detailed stripes, jersey fabric and engineered knits, the pieces are tailored for a variety of workouts and transition easily to daily runways.
"With Nike's new Icon Clash collection, we’re really excited to extend the energy and amazing sport details from the game of basketball onto versatile products across running, training and more," says Jessica Laird, Nike Women's Apparel Senior Creative Director.
The apparel collection drops globally November 1.
The Nike Sportswear 2019 Holiday Collection puts a winterized spin on classic outerwear silhouettes through a combination of textured and quilted fabrics.
The men and women's collections arrive on nike.com, the Nike App and in select stores globally this November.
Nike ACG is designed to withstand the environment across all elements. The all-conditions gear, created and tested in Oregon, returns to ensure warmth and weather-proofing during the winter season.
Here's a glimpse of the collection:
The ACG Gore-Tex Jacket meshes Gore’s waterproof, windproof and breathable technologies with ACG’s silhouette for the line’s most protective jacket. The collection also includes the ACG Primaloft Hooded Jacket, which provides lightweight warmth, plus wind and water resistance. The ACG Primaloft Trail Paint delivers insulation for cold and wet hikes, and incorporates reinforced knee and seat areas that strengthen the pant for activity in all conditions.
The ACG Winter 2019 apparel and footwear collection releases October 25.
Extending the FC Internazionale Milano third kit for the 2019-20 season, the Nike Racing Collection celebrates the Inter's long-running partnership with Pirelli through a new apparel capsule inspired by motorsport racing.
The collection will be available October 4 on nike.com, store.inter.it, NikeLab Milano and at select retailers.
Wisconsin-bred, Chicago-based graphic designer Cody Hudson brings power, humor and memorable narrative to simple shapes in his second installation as part of Nike Running’s A.I.R. (artist in residence) program.
This collection is an updated take on ’60s counter-culture through bold colors, graphics and text. With thoughtful color and arrangement, Hudson employs a pattern of loose circles to convey constant motion and togetherness.
"The hand-painted dot pattern that is used through the line was meant to convey a feeling of movement and motion, but in a less-than-perfect way," Hudson says. "To me, the dots feel like individuals all coming together to form something bigger when you see it as a larger pattern."
The Cody Hudson Artist Collection is available October 3 in North America on nike.com and select Nike stores.
Debuted in August 2018, the Nike LeBron James x John Elliott Icon Collection is a tripartite study in head-to-toe versatility. Highlighted by the Icon QS, a fresh lifestyle approach to basketball footwear, the full assemblage of apparel also considers basketball basics with a new perspective. The second drop, including hoodie and longsleeve T-shirt, pushes it all a little farther by introducing subtle colorways that are more evocative of nature than of the gym.
The earthy tones are informed by the landscape of Elliott's youth. "I'm always trying to tell authentic stories that relate to my experiences," he says. "For this season, I knew I wanted to show the ICON QS on the runway during New York Fashion Week for what was our 8th show. The story for our current season is rooted in the idea of a 'dream home,' which for my mom and our family was a coastal ranch house in Northern California."
The latest ICON collection hues are birthed from this place, where the sea meets open land. Blanketed by fog, it is a starkly rugged, gorgeous space. The color scheme relays time spent in this climate, allowing for textures created through single colors, and morphing depending on how the item is worn.
"It's really exciting, because you put a technical shoe through an earthy lens and complete the look with the apparel too," says Elliott. "When I approach anything with Nike my goal is to create something that is timeless. The shoe, as a project, wasn't easy. It required a lot of trial and error, but it has helped us find a way to form something that brings basketball culture more fluidly into our overall style choices."
The Nike LeBron James x John Elliott hoodie and longsleeve release October 9 from John Elliott, nike.com and select retailers.
The Nike Berlin Fast Capsule Collection will champion Berlin’s premier running event, which draws runners from across the globe. Berlin-based creative director Joey Elgersma and founder of the Berlin Braves, a Berlin sports club and run crew, chose yellow as the main color for the collection in an ode to the city's spirited running culture.
That collection, which consists of an AeroSwift Singlet, the AeroSwift 4" Short, a Marathoner Jacket, Tailwind Hat, and racing sleeves and socks, also honors Berlin's vibrant local running scene by underscoring different logo designs and local messaging.
The Nike Berlin Fast Capsule Collection is available now at Nike Store Berlin and on nike.com.
Oil-slicked streets at night, a lone graffiti strip on a wall, the pronounced embroidery on a basketball jacket decal — these quiet details give the fall 2019 NikeCourt collection an introspective flavor.
The intent is to communicate the essence of New York City through subtle signals. “There’s so much going on around Flushing Meadows, but even though that playing atmosphere is well-known, we knew we could expand our notions of what the city can mean to the people who live there, and to the players,” says Abby Swancutt, Global Design Director of NikeCourt.
A black jacket and pant inspired by vintage basketball warm-ups highlight the collection, which is filled out by the distressed art patterning of the faux V-neck polos in gradient violets and neon greens.
Athlete on-court looks continue the tonal theme. Serena Williams, wearing a custom NikeCourt bodysuit, will tie up a Flare Knit Low with an iridescent heel drawn from the city's oil-slicked streets. Printed on the heel are Williams' career wins at Flushing Meadows.
The NikeCourt fall 2019 collection releases August 19 on nike.com and at select retailers.
Like the accompanying footwear, the apparel for the China Hoop Dreams pack crosses basketball style lines, with qualities of in-game gear floating into streetwear and vice-versa. In China, that stylistic influence of the game has permeated throughout popular fashion culture, expanding wider than the game itself, channeling both a distinct look and an unmistakable swagger.
The China Hoop Dreams apparel pack releases August 8 in Greater China.
Jordan Brand apparel arrives for fall 2019 exploring a color scheme that moves beyond bloodline Jumpman styles, while tapping into a critical part of MJ’s story: his renown in overseas play, depicted by resplendent golds of tournament medals. Functional pieces like the Zip Hoodie meet graphic-driven garments like the Hoop Dream Diamond Tee for a capsule collection that explores the periphery of legacy and location for this summer’s premier basketball showcase in China.
The Jordan Brand apparel collection releases August 8 in Greater China.
Nike ACG apparel is designed to provide convenient solutions for an unpredictable outdoor landscape. One example: the almighty pocket, a feature that the fall 2019 collection refines through styles like the ACG Overalls.
"We think about pockets a lot in ACG — everything is considered," says Nur Abbas, Design Director for Nike ACG. "How big should they be? How easy are they to access? Do you want to see the contents?"
Another pillar of the ACG line is the use of bold prints, which undergo a twist within the seasonal line through designs inspired by rock formations and former ACG midsole foams.
Rounding out the collection is a matte-black colorway of the ACG React Terra Gobe, sitting atop a black rubber toe and toothy outsole for durable traction.
The first drop of the fall 2019 ACG apparel collection releases August 9.
To download hi-res images, click here.
Chicago-based artist Cody Hudson is the latest participant in Nike Running's A.I.R. (artist in residence) program. Extending Nike's longstanding connection to graphic arts, this program pairs a creative talent with a range of contemporary silhouettes (both apparel and footwear) in the spirit of creating playful and energetic product capsules.
When cultivating the design for this collection, Hudson wanted it to feel naturally artistic yet polished and purposeful. His conceptual design is brought to life through bold colors, simple graphics and clean text, creating a modern ensemble for the modern runner.
The products are an expression of Hudson’s artistry in which he emphasizes organic shapes and colors. “The loose circle pattern to me is about constant motion and movement, but in a less than perfect way,” he says. “The bold and graphic shapes are meant to be abstract and open-ended enough where the viewer can start to bring their own meaning to them."
The Cody Hudson Artist Apparel Collection is available July 18 in Europe, Asia, Latin America and Greater China, and September 5 in North America.
Giannis Antetokounmpo's favorite film, "Coming to America" (he called it "The Prince"), is the basis for the reigning MVP's first themed apparel and footwear collection. An official collaboration with Paramount Pictures, the Air Zoom Freak 1, along with a complementary T-shirt and cap, are embellished with animal print and rich gold accents to mimic the royal garb worn by Prince Akeem upon his formal entrance to the U.S. A track jacket and short complete the capsule.
The collection launches August 2.
Download more images here.
Fans of Nike know that Nike Pro helps them stay focused during their workouts by keeping them comfortable. The brand mark first appeared in 2005 on athletic base layer apparel, and the evolved selection now spans fleeces, jackets, tops, pants, tights and shorts for men and women. It’s made for thorough training conditions and matched by thorough testing, such as dragging barbells across a pair of tights or rubbing the fabric against a gym floor to simulate abrasion.
Building from that rigorous criteria is the new Nike Pro Collection, a dual-gender assortment of pinnacle Nike Training apparel with select pieces featuring Nike AeroAdapt technology, a new material innovation made up of reactive yarn.
The Nike Pro Collection, with select pieces featuring Nike AeroAdapt technology, releases July 8 on nike.com and at select retailers.
Before Nike was Nike, it was Blue Ribbon Sports, founded in 1964 on a handshake between Bill Bowerman and Phil Knight.
In 1967, BRS opened its first retail door in Los Angeles. The one-of-a-kind space quickly became a hub for runners, then "oddball athletes," who met, sought advice and swapped stories — and eventually inspired the next generation of running.
Recently, Nike re-opened its original door again a community space for local runners to gather, talk and run — just as they did in the late '60s.
The Nike BRS Pack honors this heritage with a modern take on Blue Ribbon Sports's original logo and a red, white and blue color palette. Each piece in the apparel capsule collection (a hat, jacket, T-shirt, tank, pant and short) is intended to outfit the fictional Blue Ribbon Sports Track Club that is open to all runners.
The Nike BRS Pack will be available beginning May 9 on nike.com.
For more information on BRS, go here.
Nike ACG apparel encourages getting out and having fun. "We want you to go hiking. We want you to go camping," says designer Rebecca Aleman.
Of course, there's more to it. Like its complementary footwear, ACG apparel balances technical solves for all conditions with an energetic spirit. In other words: The gear is deliberate about protecting wearers from the elements while simultaneously being more fun than serious in aesthetic.
"Handmade prints and patterns can lend a sensory experience to a garment," says Aleman. "We bring in elements of Nike heritage through color and graphics and mix an analog feeling with contemporary cuts and fabrications to make ACG apparel what it is today." For example, though the men’s short has a slight drop-crotch and the women’s is cut shorter, the same pattern carries across both.
Designing with this in mind continuously results in collections that celebrating outdoor life in a youthful and vibrant way (without veering into silver-haired holiday makers on safari territory. It’s a fine line.).
The first drop of the Spring/Summer 2019 ACG apparel collection releases April 20.
Nike is releasing a special running hat, jacket, top and short (for women and men) that celebrate London's upcoming race and express the city's vibrant spirit.
The apparel capsule, which also includes two special running shoes, will be available April at select retails in London and throughout Europe, as well as on nike.com.
A fresh color palette and a new bra and tight highlight this summer’s Nike Yoga Collection.
In solid black, white, Indigo Storm or Dusty Peach, the Indy Lattice Bra and Power Tight Studio Ladder both provide high rises to keep you tucked in and covered up during inversions, forward folds, twists and more. They also wick, stretch and support to flatter your shape and function for your workout.
An open back (on the bra) and lattice design (down the chest of the bra and legs of the tight) add breathability — key for hot yoga or an al fresco flow.
Designed for yoga and other studio workouts (dance, barre, anything low impact), the Summer 2019 Nike Yoga Collection will be available April 1 on nike.com.
Nike Women’s summer apparel comprises a range of multifunctional capsules and performance-driven packs suited for free, functional movement.
“When a female athlete dresses, she wants a sense of freedom," says Jessica Lomax, Design Director for NSW Women's. “We wanted to create collections that take her through every part of her day, with no compromise to style or performance.”
The Nike Women’s summer apparel includes the Nike Tech Pack, which evolves running and training silhouettes with woven and engineered knits; the Nike NSW Collection, featuring a mash-up of street-inspired prints and materials; the Nike Icon Clash Collection, intended for the female athlete who does multiple types of workouts; and a football-inspired pack, collating the energy from France this summer with nods to football apparel from the Nike archive.
The collections release throughout summer 2019.
Appearing across women’s running apparel and footwear, Atlanta-based artist Eva Magill-Oliver's earth-y, fluid brushstrokes channel plant life, the flow of water and the horizon.
“Running is the time when I can focus my ideas and decompress while connecting with nature,” she says. “I wanted my designs to demonstrate that feeling.”
The dynamic pattern is intentionally soft and bold, and serves to connect runners with the environment around them, helping to fill their mind with clarity and calmness.
Artist Pack Featuring Eva Magill-Oliver will be available March 1 on nike.com.
Fun and humor is what Los Angeles-based artist Nathan Bell says he wanted to bring to his first capsule with Nike Running.
A run, for him, mirrors the creative process. “You experience all these constant insecurities and failures,” he says. “Love it at one point, and you could also hate it and want to throw it in the trash the next minute.”
His art takes runners through that mental rollercoaster with quirky doodles (a love-me-love-me-not flower and stop sign, for example) and phrases (such as cold air warm lungs and I can’t feel my legs) that appear on performance apparel and footwear. The graphic designs celebrate the brilliant highs and lightheartedly acknowledge the challenging lows of running — providing doses of motivation, commiseration and a little LOL when needed.
The Nike x Nathan Bell Collection is available now on nike.com.
In 1989, Nike launched ACG (All Conditions Gear) as a vehicle for outdoor solutions. Thirty years later, the gear is still built to take on sun, rain and everything in between. Here are three ways the latest drop is celebrating ACG's legacy in aesthetic and technical innovation.
1. Retro prints are back. Created by Nike's Art Department, which was founded in 1983, the prints used for the '89 debut of ACG and then through the '90s manipulated petroglyph art, rock formations, plants and more. Viscerally memorable and etched in Nike lore, these patterns cemented the brand's status as an apparel design juggernaut. (Learn more about Nike's history in prints here.)
2. Women's styles are being introduced. Base layers and pants, fitted specifically for ease of movement, ensure that the wholly trinity of apparel — function, fit and feel — is achieved.
3. A three-step layer system returns. Moisture wicking Dri-FIT wool base layers, fleece insulation and GORE-TEX® fabrics combine to provide protection against most conditions one might face on the street or trail.
The Spring 2019 Nike ACG apparel collection releases January 24 on nike.com and at select retailers in Asia and North America, and on February 21 in Europe.
The spring NikeCourt collection brings '90s-inspired color blocking and a wave of NikeCourt heritage embroidery to Melbourne. Some of the references are instantly clear from within the DNA of Nike Tennis. The sublimated denim and checkered print, for example, were both rocked by two famously irreverent stars, while the bright colors and crinkled nylon are reminiscent of Nike’s watersport line from the '90s.
But another detail from the collection is felt by touch alone: materials that serve up a vintage texture, but are made for the physical dynamism of today’s game.
This comes direct from player insight. Speaking with athletes during preparation of the Melbourne collection, the NikeCourt design team found something important: Cotton T-shirts are a favorite for practice attire – far from a material of the future.
“A lot of our players are used to practicing in cotton tees,” says Abby Swancutt, global apparel design director for NikeCourt. “They like the way it absorbs the sweat, how it protects them from the sun and how they feel more comfortable."
The goal of NikeCourt designers was to combine performance benefits with the heftier vintage textures that players loved. While the sweater-knit past of tennis was once its ceiling for performance, Nike’s innovation of materials means that textures of all feels can amplify competitive play, not cancel it out. Like Swancutt says, “Our material development has come so far that we’re able to get these materials that feel cotton-rich, but still wick away the sweat during gameplay.”
The full NikeCourt Melbourne collection is available on nike.com and at select retailers.
A glimpse of the latest Nike Tech Pack Collection reveals the familiar (jackets and sweatpants that provide warmth via a modern take on fleece and knit) and the unfamiliar (layering pieces including sports bras, crop tops, tights and more). Evolving beloved running and training silhouettes within the collection nods to the future of apparel design at Nike, where a design-forward philosophy that harnesses a commitment to sports innovation takes precedence.
“We have a powerful vision for Nike apparel: to lead with innovation that makes athletes better, pushing the edges of both performance and style,” says Kurt Parker, Nike’s Vice President of Apparel Design. “Through new manufacturing technologies and new materials, we are driving a bold future where everything is designed with movement in mind.”
In this instance, designers combined a new waffle knit and woven performance materials, which they developed using years of body motion and mapping analysis gathered from studying the top athletes in the world in Nike’s Sport Research Lab. This led to a new expression of Nike Tech Pack for spring 2019: a more versatile package that provides pieces for a range of weather and workouts.
Limited releases of the Spring 2019 Nike Tech Pack Collection will be available beginning December 20.