NIKE reaches into its design archives to resurrect a classic.
NIKE is often asked to bring back silhouettes that were only available to a few, and a time capsule is the only way to go back through the decades to cop a pair.
Looking to its unique design heritage, NIKE answers the demand by taking a classic and rendering it new with today's innovation. Releasing exclusively in limited quantities at select NIKE retailers globally in March 2012, NIKE presents the NIKE Night Track in two distinct colorways.
The NIKE Night Track, with a classic LDV running upper, is fashioned in silver metallic -- one with a candy apple red and the other with a rich royal blue glitter Swoosh and design accents. The NIKE Night Track is finished off with a smooth glitter sole ideal for gliding across any dance floor. The glitter detailing is inspired by the 1950s trend of customizing old cars and the era that kicked off a music revolution in American culture, spawning the invention of '70s disco.
NIKE celebrates the soul of the '70s and the vibrant fashion and nightlife obsessed generation that taught the world how to boogie woogie woogie without a care in the world. At a time when style is center stage, NIKE looks to the modern day equivalent: those who embody both the energy of a robust nightlife and the spirit of fashion that is synonymous with the '70s. No better platform presented itself than Paris Fashion Week, and a small Parisian store that dictates fashion trends for the globe over.
First launching the NIKE Night Track as the original at NIKE Stadium Paris during Paris Fashion Week, the cherry red version of the NIKE Night Track will be available on March 3. A second release created to commemorate the 15 year anniversary of the famously chic Paris boutique Colette, The NIKE Night Track in silver metallic and shimmery royal blue will be available exclusively at the Colette Carnaval on March 10 and 11 when style is exalted with a never-ending party for adults and children alike.
Released as an exact replica of the original NIKE Night Track of the '70s, modern innovation brings a new level of comfort to the wearer. Whatever field of sport you choose, NIKE taps into its unique product to inspire action. The NIKE Night Track is the ideal footwear for anyone opting to dance the night away in style.
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