Nike Sportswear's Area 72 Collection for Houston
Nike Barkley Posite Max 2013
Nike Barkley Posite Max
Nike Air Force Max 2013
Nike Blazer Mid
Nike Lunar Force 1
Area 72: Swoosh Sentinel
Fictitious Area 72 is the creative muse behind Nike Sportswear’s 5-shoe collection celebrating basketball’s mid-season weekend in Houston.
The last time we left the fictional Nike Space Program (NSP) at last year’s mid-season basketball weekend in Orlando, our heroes had successfully launched into space on a mission to elevate the game to a greater galaxy.
After a sudden Big Bang in Orlando, it has been months without contact as they disappeared into space. All hope is not lost, as a transmission has just been received at Area 72 -- a top-secret facility isolated in the depths of the desert in Houston, Texas, home of this year’s mid-season showdown.
Continuing the extraterrestrial design inspiration established in the Nike Basketball collection for Houston, Nike Sportswear presents a top-secret collection of five shoes celebrating the best of basketball. Merging old-school models with new-age innovation, the premium collection includes the Nike Blazer Mid, Nike Vandal, Nike Lunar Force 1, Nike Barkley Posite Max and Nike Air Force Max 2013.
The collection celebrates the legacy of iconic Nike Basketball models of the past, now infused with galactic textures, reflectivity and glow-in-the-dark highlights. Developed deep within Area 72’s top-secret testing facility, the five-shoe collection features a custom galaxy print also featured on Nike Basketball’s performance shoes for Houston. The print appears on the collar lining of each shoe.
Since making its debut for Nike Basketball more than a decade ago, the Nike Raygun character is reincarnated on the tongue of each of these shoes. With its trademark jetpack and alien physique, the Raygun is ready to strike opponents with fury.
This top-secret Nike Sportswear collection is available beginning February 14 in limited quantities at select retail locations and Nike.com.
From losing her leg in a childhood fire to finishing dead last in the 2012 national trials, Paralympic sprinter and long jumper Bassett has defied all odds to represent Team USA on this summer’s international stage.
From losing her leg in a childhood fire to finishing dead...
The story behind innovative eyewear made for American long and triple jumper Lex Gillette.
The story behind innovative eyewear made for American lon...
The NikeCourt collection for New York is now available at nike.com/nikecourt and select Nike retailers.
The NikeCourt collection for New York is now available at...
The KOBE 11 Blackhorse launches globally on September 17.
The KOBE 11 Mambacurial launches globally on September 8.
The volt Nike Flyknit Racer returns with an updated take on the 2012...
The NikeFootballX Heritage Pack launches exclusively via the Nike Football App on August 28, and is available on nike.com from August 30.
The NikeFootballX Heritage Pack launches exclusively via ...
In addition to best-in-class tracking for indoor and outdoor runs, the redesigned and updated Nike+ Run Club app provides the premier motivation-guidance-support system, helping athletes to run farther and faster than ever before.
In addition to best-in-class tracking for indoor and outd...
This summer, Nike developed the champion’s collection of tailor-made designs and innovations, based upon his insight, Nike designers’ observations and the decathlon’s unique demands.
This summer, Nike developed the champion’s collection of ...
The Autumn 2016 Tech Pack collection reimagines classic Nike silhouettes by pairing Nike Tech Fleece with Nike Tech Knit. It is available August 25 via Tech Book and September 1 at nike.com and Nike Sportswear retailers.
The Autumn 2016 Tech Pack collection reimagines classic N...
Nike President & CEO, Nike, Inc. Mark Parker, Trevor Edwards, President, Nike Brand, and sporting icons, like American Carl Lewis, visit Encantado Olympic Village — just one of the community and sports centers revitalized by Nike's five-year partnership with the City of Rio.
Nike President & CEO, Nike, Inc. Mark Parker, Trevor Edwa...
Ahead of her fourth Paralympics, the world record-breaking T44 sprinter1 reflects upon the internal drive that propelled her to gold.
Ahead of her fourth Paralympics, the world record-breakin...
Nike celebrates world-class athletes — from Scout Bassett, Simone Biles, Elena Delle Donne, and Gabby Douglas to Allyson Felix, Dafne Schippers Shelly-Ann Fraser-Pryce, English Gardner, Alex Morgan and Serena Williams —who push their own limits to empower the next generation to embark on an unlimited journey.
Nike celebrates world-class athletes — from Scout Bassett...