On Saturday, March 3rd, Cole Haan will introduce a leather LunarGrand wingtip exclusively at Cole Haan Soho. For the first time, the LunarGrand will be available for both men and women. Engineered to conquer the streets of New York City, the LunarGrand is a conceptual clash of past meets future—the unique and seamless fusion of timeless design and futuristic innovation. Incorporating Nike’s innovative ultra-lightweight Lunarlon cushioning system into Cole Haan’s traditional construction techniques, the LunarGrand achieves unrivaled feel, flexibility and movement—redefining how classic dress shoes can move and function in modern urban environments.
“The LunarGrand came from our perpetual obsession with making our products better,” says Phil Russo, Cole Haan’s VP of Design. “When you understand what people are doing in their shoes today, their expectations of style and demands of functionality, you can create products that really do make a difference as people go about their everyday lives.
Through considered and specific engineering, the Cole Haan LunarGrand emerges as a unique product that challenges preconceptions of how dress shoes can adapt. “The goal of the design process was to create a wingtip to take on the streets of New York City—a shoe that utilized motion-enhancing innovations at the same time as retaining its authentic and timeless aesthetic,” said Russo.
The immediate reaction when wearing the shoe is to its lightweight and flexible motion enhancing properties. A well-fitted heel, which better secures the shoe on the foot, as well as a wider forefoot and slimmer rounded toe, allow for more natural, ergonomic foot movement. A partial lining lends a clean, deconstructed feel and keeps the shoe significantly light. Lunarlon cushioning technology in the mid-sole is encased within an outsole featuring micro-diamond tread textures and rubber toe pods to maximize traction and adaptability to unforgiving concrete streets—a competitive advantage in the city that never sleeps.
Built on a classic Cole Haan last with a leather welt detail and crafted in premium leather uppers, the LunarGrand gracefully retains its iconic wingtip silhouette. Available in four colorways, the Cole Haan LunarGrand ($278) is sold exclusively at Cole Haan SoHo, 128 Prince Street, New York beginning Saturday, March 3rd, 2012. Tel 212.219.8240.
For media inquiries, please contact firstname.lastname@example.org