jordan brand News

New Generation Defies Monstars

Jordan Brand honors the 20th anniversary of Space Jam with the launch of DEFY, new take on the classic story to inspire a new generation to defy expectations.

The Air Jordan III returns

The brand will reward its most valuable family members with early access to the coveted silhouette.


As part of a unique Nike/Jordan collaboration, Neymar Jr. becomes the first football (soccer) athlete to feature the Jumpman on his boots.

Russell Westbrook visits Greater China

Last week, Jordan Brand athlete Russell Westbrook marked his first time in Greater China as a Jordan Brand athlete with a multi-stop Defy Gravity tour that included visits to Beijing, Hong Kong and Taipei.

Running On Instinct

Ahead of her fourth Paralympics, the world record-breaking T44 sprinter1 reflects upon the internal drive that propelled her to gold.

Powerful Alternate

Originally designed by Tinker Hatfield, the Air Jordan VII ‘Tinker Alternate’ makes its debut after over two decades in the archives.